In their collective call to investors on the merger of Blizzard and Activision, CEO Robert Kotick noted there was "no greater resource" than Blizzard to help the company push franchises like Guitar Hero into Asian markets.
Vivendi CEO Jean-Bernard Lévy and Activision Blizzard CEO Kotick spent much of the call reiterating the strategic value of the merger and its power as the soon-to-be 'world's largest pure-play online and console game publisher.'
In the summer, we all do things that cool us off. That’s just conventional wisdom. But what if we’ve been going about it all wrong? What if the solution is leaning in to the heat, diving into even hotter activities to show the summer we’re not scared?
Let’s beat summer at its own game here. Whether you want to murder your way through hell or skate over it, gaming has got you covered.
COGconnected - It seems like the era of rhythm game dominance has come and gone but we argue that there's still room for them if they make a few key changes.