KY Kernel: The Illusion of Objectivity

I make it a habit to run out to Barnes and Noble every month to pick up the newest issue of EDGE magazine — the best gaming magazine in print right now.

I usually check out the other European import game magazines while I’m at it, and last time I picked up “GamesMaster.” I picked it up for one phrase (and the free wallet) on the front of the magazine: “unbiased reviews.” I asked myself: “Why would a magazine use that to sell their product?”

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