Just last month, it was reported that Sulli, member of popular Korean girl group f(x), was signed by Neowiz Games to become their Korean endorsement model for “Fifa Online 2“.
To promote the interactive online soccer game, Sulli participated in a variety of events, including advertisement and poster photoshoots. Neowiz Games commented, “We felt that Sulli’s bright and healthy image fit well with our game. Sulli is highly popular with the male gamer and soccer fanbase, both of which are our target consumer bases.”
A bizarre commercial was released recently, showing her doing several cute victory poses to advertise the game.
Korean game company Neowiz filed a lawsuit against EA Korea over FIFA Online, reports Korean site Gamemeca. Neowiz co-developed FIFA Online 2, which became a big hit and accounted for 15 per cent of Neowiz’s total sales.
According to the news from Korean media, the popular soccer MMO FIFA Online 3 from Nexon has surpassed its prequel FIFA Online 2 in three days since its official launch, which has attracted wide attention from the media.
It seems that 2012 is a wonderful G-Star year for Neowiz, with a large group of fans. However, in fact, things did not went out smoothly for G-Star. Having been involed in a messy court fight with developer Smilegate over the closure of online shooter CrossFire, the company got into another trouble after EA Seoul signed FIFA Online 3 to Nexon. FIFA Online 2 will be closing on 31st March 2013 after the contract with EA ends, and it has become inevitable.
