Top 5 Developers who Milk Game franchises to dryness

With the advent of any great Game franchise comes the concept of Money making by extensively milking the franchise to dryness as Developers and Publishers find different ways to exploit the winning formula.

These are Quite possibly the Top 5 Franchises that have been milked to dryness by Publishers.

Read Full Story >>
The story is too old to be commented.
ilovepsvita2715d ago

Activision deserves to be placed at number 1 position on the countdown.
COD is definitely the most Milked franchise in gaming history with a sequel coming out every year.

Misterhbk2714d ago

Why the hell is Nintendo not on the list. Should have been right up there with Activision.

People can say what they want, but Mario is spun off into so many series one might lose track of him.

Mario Golf
Mario Kart
Mario Party
Mario World/Galaxy/Land/Whatever
Paper Mario
Mario and Luigi World/Land/Whatever
Mario Baseball
Mario Sports (just threw all the different sports into one)

I'm sure I'm excluding quite a few but you get the point. I"m not saying the games aren't different or good or fun or any of that, but lets be honest, Mario is a milkfest. they could easily create new characters and IPs for so many of these games, but nope...Just Throw Mario and Co. out there.

geniusgamerdoc2714d ago

I disagree with you my friend.

MARIO might have spun off into hundreds of games but all of them dont fall under a single gaming Genre.
We have seen all kinds of games ranging from Tennis, Golf, Cart racing, Adventure, Rpg, to Baseball and Smash brawlers.
Just because of the inclusion of Mario it doesnt become a Milked franchise.

With every new Mario named title Nintendo has brought something new. Super Mario Galaxy is one of the most Eye Candy-ish games ive ever played.

But whereas COD games look almost the same when you compare each other.

Brownghost2714d ago

they milk the character but the games are all amazing

Pozzle2714d ago (Edited 2714d ago )

I think a lot of people are willing to look past the shitty titles because Nintendo still manage to make some pretty good Mario titles. I could do without the crappy spinoff sport titles, but I personally hope they don't stop making games like Mario Galaxy or Mario Kart.

SilentNegotiator2714d ago

I agree.

Mario Kart peaked at Double Dash, Mario Party didn't really make the best use of the wiimote, and the sports titles haven't made huge improvements.

badz1492714d ago

it's not about the games are great or not, it's just a list for milking and Nintendo MUST BE in the list somewhere! instant FAIL!

ZBlacktt2714d ago

All those games are the franchises characters. Not the same game play type. Where COD is the same thing over and over and over.

milohighclub2714d ago

Tomb raider hasn't been milked. 9 releases over 3 gens?!

rjdofu2714d ago

This should belong to the top 5 milking topics of all times.

Wyvern2714d ago (Edited 2714d ago )

There are more then 220 Games with Mario in it. :D
Need to mention Street Fighter too.

-Alpha2714d ago (Edited 2714d ago )

Throwing Mario and Co. out onto these games is a lot better for Nintendo and Nintendo fans than throwing on a new face nobody knows about.

Mario is a universal character. His popularity is unrivaled and the genres he is in help keep that unique, colourful style fans love about Nintendo games. What is the point of replacing Mario with a new character? Highly counter-productive.

And there is a strong difference between milking the game and milking the name. A ton of the Mario titles are high quality games and adored by legions of fans.

In fact, same goes for a lot of other Milked games. Milked isn't always bad, it's when you do very little to improve and when you ride on the name value alone that it becomes bad.

Getowned2714d ago

NFS: Underground 2 was and still is my favourit raceing game i really wish they would make a new one just like #2 expect bigger with more cars and customizations.I would buy a HD remake of that game imo best racing game ever made **IMO**.

lol i knew cod was going to be on here.

and don't be hating mario! mario owns.

Gurt_McSquirt2714d ago

Half of these are publishers, half are developers... It should read "Top 5 Game Series' That Are Milked To Dryness"

TXIDarkAvenger2714d ago

There's not 1 Mario franchise, there's many in different genres. So no the games aren't milked but I guess you could say Mario is. But at least a majority of Mario games are quality games that are awesome and have lots of replay value.

capcock2714d ago (Edited 2714d ago )

super mario and mario golf/kart/party etc are all different franchises STARRING mario, they are not milked.

CrimsonAng3l2714d ago

I agree with you Misterhbk about everything you said. Sonic is another franchise that's been milked for so fricken long that it should be on the list.

JaredH2714d ago

I think Nintendo characters are milked more than anything else, even Call of Duty. Nintendo hasn't even made an original ip since Pikmin(not counting the mini-games). All they do is take the characters they thought of years ago and put them in new situations. I do think it's great that they somehow make the games fresh but honestly they can't do that forever.

BattleAxe2714d ago

1. Call of Duty
2. Mario
3. Halo
4. Madden
5. Tiger Woods

+ Show (15) more repliesLast reply 2714d ago
ATi_Elite2714d ago

Here's two good ones........

well EA has been pumping out John Madden Football games since 1988 and yearly since 1990.

But seriously I thought Street Fighter 2 got milked down to the butter milk before Capcom released Street Fighter 3.

Biggest2714d ago

Sports titles shouldn't be thought of in the same sense as Call of Duty or Mario. There is a new season every year for sports, and though games like Madden try to change as little as possible, they aren't exactly the same. Mario and Madden might add as little in each new release (a few add-ons or changes to the general gameplay), but Mario does it for the sake of doing it. Madden does it because there is a new season. I guess I'm saying they have a more legit reason for a new game. That being said. . . I haven't purchased a Madden game since 2003. The 2K series was much more rewarding to me. Madden buying rights to the NFL license turned me off immediately. Furthermore, I still love Mario. I play every classic-type Mario game and will be playing Paper Mario. Yes, Mario is milked. Sometimes I love milk.

Tachyon_Nova2714d ago (Edited 2714d ago )

You know that since Rathcet and Clank began in 2002 there was a game in 2002, 2003, 2004, 2005, 2 games in 2007, 2008, 2009 and 2011. That is 10 games in 10 years.

Since Battlefield began in 2002 there was a game in 2002, 2004, 2005, 2006, 2 games in 2008, 2009, 2010, and 2 games in 2011. That is 10 games in 10 years.

Since FIFA branded games began in 1993 there has been a game in 1993, 1994, 1995, 1996, 1997, 1998, 1999, 2 games in 2000, 2 games 2001, 2 games in 2002, 2003, 2004, 2 games in 2005, 2006, 2007, 2008, 2009, 2010, and 2011. That is 23 games in 19 years, and this not counting FIFA Manager or FIFA Street games, which would take that total to 34 games in 19 years.

Since Call of Duty began in 2003, there was a game in 2003, 2005, 2006, 2007, 2008, 2009, 2010 and 2011. That is 8 games in 9 years.

Need for Speed began in 1994, and there has been a game in 1994, 1997, 1998, 1999, 2000, 2002, 2003, 2004, 2005, 2006, 2007, 2008, 2 games in 2009, 2 games in 2010 and 2 games in 2011. That is 18 games in 18 years.

Don't even get me started on Mario or Final Fantasy, I would be here all year listing mario games alone.

So is CoD really the most milked gaming franchise ever? Not by a long shot.

dontbhatin2714d ago (Edited 2714d ago )

rachet and clank has brought something new to the table each year they had released a game. same goes to battlefield.

call of duty stopped bringing new things to the table once cod 4 came out.

and it definitely has been more than 8 games in 9 years for call of duty

Call of duty: finest hour

Call of duty 2: Big red one

Call of duty: roads to victory

Call of duty: World at war: final fronts (ps2)

Call of duty: modern warfare: mobilized (nintendo DS)

Call of duty : world at war: zombies 1 and 2 (iPhone)

so that actually makes it 14 games in 9 years. not milked?

Hicken2714d ago

Sports games don't count. As the roster of each team changes each year, new games were necessary- before this generation, it wasn't possible to update your rosters via online connection.

As for everything else you mentioned, only one of those games- as far as I know- has DLC you're required to pay for, multiple packs per year, and that people buy up by the millions. Only one of those game(s)eries) will still be full price a month before the next entry's release.

I'll let you guess which series that is.

Tachyon_Nova2714d ago (Edited 2714d ago )

@ Hicken - I tend to agree that sports games don't count myself. However, it has become a popular stance to take that each 'new' CoD should be released as DLC, since all it adds is new weapons, maps and a 5 hour campaign. If all that can only be considered worthy of a DLC release, then how can a new player roster and a few gameplay tweaks warrant a completely new game?

I honestly don't see how CoD's DLC is milking though. Each CoD game provides a heap of maps and game modes, easily more than most other FPS's straight out of the box. If you still want more, then you have the option to buy more.

If they were starving players for content by only having 4-7 maps (as with Medal of Honor and BFBC2) as opposed to 12-15 maps as with CoD, then I would say you had a point.

@dontbhatin - I am only counting main games, not platform specific variants like CoD 4 mobilised or World at War: Zombies for iPhone. I didn't count Battlefield 2: Modern Combat, Bad Company 2 for iPhone or any of the Battlefield expansion packs, so I don't see that it is fair for you to for CoD.

dontbhatin2714d ago (Edited 2714d ago )

id rather have 4-7 well created maps, instead of 12-15 maps that they didn't put much work into. still no reason to charge 15 dollars for 4-5 maps when you see the competition tossing everyone new maps like free candy. the only maps that either bad company game charged for is vietnam for bad company 2.


then rachet and clank should only be 7 games then because 3 of those are variants for the main games.

and for battlefield it should only be 8 games then. if you only want to count main games.

J_Cob2714d ago (Edited 2714d ago )

I'm going to have to agree with Hicken and Tachyon_Nova regarding the sports games. I just don't get the why people always jump on the CoD hatewagon. If you break down Battlefield to its fundamentals its big maps and vehicles. They just recently added destruction with the BC series and now it looks prettier. To say a game isn't milked because it has a new paint job is just ignorant. By that logic all IW has to do is get a new engine and add destruction and it's a whole new game. It's still the same thing at its core. People would still complain because of the DLC.

Hicken2714d ago

Doing that WOULD make it a new game. If all they added was moderately destructible environments, it'd cause the way people played to change drastically: no more camping, no more setting up turrets in choke points. For vehicles, they'd need bigger maps, which would again force people to change how they played the game.

As for the DLC, I honestly think Activision is at a point financially where they could give away the DLC for an entire entry. They've made more than enough money off the franchise to do at least that as a thank-you to fans.

But they never will. As long as people are willing to buy it, they'll be willing to charge for it.

J_Cob2714d ago (Edited 2714d ago )

@Hicken I'll agree that destruction would change the game but fundamentally it would be the same. Just based off the design of CoD's play style. Choke points could vanish to a certain degree, but with the map design people would know where people are going after awhile and what they are going to blow up. With CoD's fast arcade movement people with slow reflexes are going to camp regardless. It's the nature of the beast. CoD picks up tons of new people with each iteration every year. Most never having played an FPS before. These people camp even when the grenade symbol is shown on their screen. They will not move for anyone or anything. You also mentioned they would need bigger maps. Then it wouldn't be CoD anymore. That's trying to turn CoD into BF with destruction. You need to think along the lines of CoD with destruction.

morkendo232714d ago

@ Tach nova

out of those 18 NFS only first 7 was EXCELLENT i have ALL 7. "the RUN" will be # 18 until nov. other 10 was horrible (in my opinion)


@Tachyon_Nova..Save ur comment.N4G is anti COD with bias BF fan boys. Ur list is spot on. But I disagree with spot gamrs,Its normal when a season finishes nd a new one starts a new sport game has to come out. But the rest is spot on.

aman84r2714d ago

You know what the funny thing is people count expansion packs as games only in case of COD.

Biggest2714d ago

Call of Duty would be a brand new game if it added new elements. Call of Duty 4 was new. Before it there were similar games with minor updates. After it there have been similar games with minor updates. If Call of Duty added new elements to gameplay (destruction, vehicles, maps) it would become a new game and change their trend of milking. I hate Call of Duty because it is $60 for nothing new. In comparison you can purchase other games for $60 that re-work/change multiple aspects of the game. Uncharted 2 is a good example of that. They added multiplayer, increased graphic fidelity, and changed the basic presentation into an industry standard. . . For $60.

jdfoster2714d ago

You missed out Fifa World cup which released in 2010 to coincide with world cup

Getowned2714d ago (Edited 2714d ago )

no i think it's actually about 22 call of duty games if you count all systems.

CrimsonEngage2714d ago

Hate to burst your bubble but there have been only 3 Battlefield games - 1942, 2 and BF3. The rest are spin-offs. Hurrrrrrrrr

hadriker2713d ago


You have to take into account the game quality as well

Since Modern Warfare 1, Activision has released a CoD game yearly with little changes in game play. Mostly just glorified expansion packs. They did the same thing with Tony Hawk, and guitar hero. They milked the IPs for all they were worth, and when the consumer market finally said "we need something new in our favorite IP" They failed hard and the franchise went the the way of the Dodo.

IPs like Battlefield may have a comparable number of releases as the CoD franchise, but every release has been a logical step forward in terms of gameplay, technlogy and innovation. They aren't just releasing the same game with some new skins and maps, which is basically what Activision is doing with the CoD series, and has done with others.

Thats the difference they are trying to point out.

Tachyon_Nova2713d ago

Alright this is my last comment so I'm going to reply to everyone who has mentioned my post here.

@dontbhatin - No, there have been 10 seperate Rathcet and Clank games. The original, Going Commando, Up You Arsenal, Deadlocked, Size Matters, Tools of Destruction, Quest for Booty, A Crack in Time, All 4 One and Secret Agent Clank. That is 10 games. As for Battlefield, I feel that there is enough content in Heroes and Play4Free that they can be considered seperate 'main' games. although they are obviously spinoffs.

@Hicken - I'm sure they could give the DLC away if they wanted to, but they are a business that exists solely to make money, why would they give a product which costs them a lot to produce for free? If they did it for one game, people would expect it for the next and would be significantly less likely to pay for it. As for camping, I don't see how bigger maps would help reduce this. Have you ever played Bad Company? The bigger maps just give people an incentive to snipe because they don't have to run so far in order to get into a position where they can kill people.

@J_Cob - Exactly, people will camp no matter what sort of measures you put in place to stop them, its how they want to play.

@Morkendo23 - I haven't played thta many of the NFS games, but I can say that the original Hot Pursuit and Hot Pursuit 2 back in the 90's were easily my favourite games from the series.

@WANNAGETHIGH - Like I said above in my second comment, I tend to agree that sports games shouldn't be counted, but I included it only because a lot of people like to say that each new COD should be released as DLC only, when clearly there is more fresh content in each new COD than in each new FIFA.

@aman- It's not surprising, people seem to apply different rules to COD games (i.e. in general graphics don't matter apparently, but in COD's case using the samer engine each game is grounds not to by the game)

@Getowned, why would I count each game for each system seperately, it is still the same game?

@CrimsonEngage - You're joking right?

@hadriker - Fair point, although EA are more guilty of this than anyone in at least one case (Battlefield Play4Free is literaly BF2 except with mild destruction and some new assets).

+ Show (13) more repliesLast reply 2713d ago
WitWolfy2714d ago

I agree Activision at the top, they literary milked GH to DEATH!

Altosax312714d ago

Didn't they milk Tony Hawk as well?

Ser2714d ago

Yup. Literally.

Guitar Hero literally DIED because of the excess milking. The same goes for Tony Hawk. What was the last Tony Hawk game? Ride? With that stupid skateboard peripheral? What a joke.

hadriker2713d ago

Activation is easily the worst

Tony Hawk
Guitar Hero

Legion2714d ago

The issue is milking it to dryness though. I truly don't think the campaign has been milked to dryness yet, as it is still interesting each time I play the game.

The multiplayer though... I haven't seen enough quality change in it to see it as anything but dry. BUT saying that... people must really like evaporated milk, because they are playing the hell out of that game.

narutogameking2714d ago

Yeah and Mario games are a rarity these days......

Dee_912714d ago (Edited 2714d ago )

what how isnt EA number one

they literally release the same gameS every year for the past decade and a half

iWishTifaWasReal2714d ago


not to mention

fcking DLC (Map packs)

cost $15. if you multiply it by four (4 map packs a game)

15 x 4 = $60 + plus COD (the actual game) 60

= $120

2714d ago Replies(1)
+ Show (6) more repliesLast reply 2713d ago
Godmars2902714d ago

With a possible 5-6 games set in the FFXIII world, Sqaure needs to be at #1.

Jihaad_cpt2714d ago

the stories are all different though and look at how often the games come out, not every year

Godmars2902714d ago

And its another thing that they presented these games early and have taken forever to get them out besides. Will be changing much of the theme and gameplay while still on the same world.

The really bad thing that's going on is that they offered a weak story with a poor resolution with FFXIII, and now they're stretching it out. How is that not an example of poor story telling?

Marceles2714d ago

A poor resolution? I hope you mean story-wise. Personally I didn't find it any different than FF5, weak story but fun as hell to fight. Especially in the post-story missions.

kaveti66162714d ago

It's ironic because you're milking this topic to death.

Brownghost2714d ago

didnt they say they will have yearly releases of halo

Legion2714d ago

Actually original plan was to have Halo and Gears of War release in off years. Might not have came about exactly as planned but that was the idea at the beginning.

Brownghost2714d ago

well i hope not and my comment was not bashing halo i was asking a question

Legion2714d ago

I din't say you were bashing Halo. But you made a statement not a question. You can fix that problem by adding some punctuation when posting.

I was simply giving you the facts that I have read based on your statement in counter to those facts.

No issues...

Brownghost2713d ago

oh no i wasn't talking to you just the general reading this also i cant edit my post and wish they would let you edit your comments

IHateYouFanboys2714d ago (Edited 2714d ago )

wheres ratchet and clank? whatve they had, 10-11 games in 9 years?

Also, it should be PUBLISHERS that milk franchises, not developers. every other NFS game is developed by someone different, same with half the other games on the list.

BiggCMan2714d ago

10 years, 6 main games excluding spin offs. 7 if you count the new co-op one coming out. They are also all substantially different in many ways.

MaxOpower2714d ago

Totally agree, none of these are developers!

narutogameking2714d ago

Every other Call of Duty is also developed by a different studio. Treyarch and Infinity Ward take turns.