gizmodo.com: For most of 2010, Sony led the way in Australia for integrated IPTV in its television sets. But IPTV is only a small fraction of the potential for integrated entertainment on a flat panel television. Gaming is destined to be the next big boom for television screens, and it’s time for Sony to leverage its assets by sticking a Playstation 3 console into a premium Bravia TV.
Sony understand the appeal of combining the Playstation 3 with Bravia televisions. For the past few years, it has regularly run bonus promotions offering a free PS3 with the purchase of a Sony television, all of which have been hugely successful. But there hasn’t been the slightest peep of Sony taking the next step and integrating the console into the television itself, even with Sir Howard Stringer making it his personal mission to see the different business arms of Sony better working with each other.