EA took the top two slots in UK Xbox sales last week, with new contender Fight Night Champion bouncing People Can Fly's Bulletstorm to second place.
Activision's ludicrously strong-selling Call of Duty: Black Ops held its ground at third, months after release.
Some day, a UK top 10 will appear which doesn't have a Call of Duty title in it. And on that day, bacon sarnies will fly themselves to our waiting mouths.
It wasn't all about sweaty biceps and bulging clips, though. Kinect party games were in the pink, with Dance Central inching in at tenth while Kinect Joy Ride and Kinect Sports latched onto sixth and seventh.