LATimes - "A few years ago, Guillermo del Toro met with a number of video-game publishers to pitch an idea, but things didn’t go well. The fan-favorite director of such pictures as “Hellboy” and “Pan’s Labyrinth” found most companies weren’t interested in spending tens of millions of dollars to develop a completely original idea conceived by an outsider.
“They were all very resistant and conservative,” Del Toro recalled. “It was like the worst version of a movie studio meeting.”
Now, del Toro is one of the most in-demand directors in Hollywood and finally has found his home in the video-game world too. The filmmaker is partnering with THQ, a midsize Calabasas-based publisher still seeking its first big hit not based on a license, to create a trilogy of games called inSANE. Del Toro describes the games as “Lovecraftian horror adventure” with a “pulp narrative and creatures with tentacles.”"