If you thought NVIDIA was done for the year when it launched the GeForce GTX 580 a month ago, you would be mistaken. In a surprising move NVIDIA is launching the GeForce GTX 570 with NVIDIA telling us that there will be immediate availability.
As the name suggests the GeForce GTX 570 squeezes in right behind the GeForce GTX 580 in both price and performance. The GeForce GTX 570 is the successor to the GeForce GTX 470. The new GeForce GTX 570 is going to be priced at an MSRP of $349. This is an excellent price point to target, and if you recall the GeForce GTX 470 launch, it was also launched with an MSRP of $349. With current price drops you can find GeForce GTX 470 video cards now for as low as $254.99.