APB: Free at last

Develop talks to the firm that will bring RTW’s failed MMO out from the darkness and into free-to-play

Bjorn Book-Larsson, the new owner of Realtime Worlds’ final game APB, wants Develop to interview him again in one year’s time. In twelve months he wants us to ask how APB is faring commercially because, he says, his answer will prove a point.

Book-Larsson, the COO of GamersFirst, believes most MMOs will starve as a boxed retail product, yet the majority can thrive in the free-to-play market.

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