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This Kinect Joyride Ad is Not Marketed Towards You

Well, unless you're a douchey family like the one in the video. Otherwise, this ad won't sell you at all on Kinect Joyride if you're an average gamer. Of course, Microsoft isn't targeting the average gamer with this ad. They're targeting the casual market that will eat this game up like a whale in a feeding frenzy at a Hometown Buffet.

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destructoid.com
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