Eurogamer writes: I am the sort of gamer that publishers loathe. I never pre-order, rarely buy a new game until it has at least halved in price, and wouldn't touch a pay-to-play MMO with a Savlon-smeared barge pole. If the Ubisofts, EAs, and Take-Twos of this world, want to reach tight, patient, super-picky souls like me, they must change their ways pretty radically. For starters they've got to slash their RRPs and rethink their dastardly DRM schemes. To be on the safe side they should probably also seek out and assimilate or assassinate all the splendid bedroom coders that have been keeping me in free strategy clover for years.