Bungie’s Brian Jarrard

CVG: You could feel the tremor from Washington to Santa Monica and beyond. When Activision announced its exclusive ten-year publishing deal with Bungie last month, the video games industry came to a fleeting standstill.

We've all had time to digest the news since then, of course – and realise what a great deal both parties seem to have done.

Activision gets to publish what will surely be one of the biggest franchises of the next decade. It also smartly associates itself with a truly respected, secure creative organisation – at a time when the jewel in its own crown is getting a little wobbly.