James Joell-Ireland from wedotech.net writes "If we were to jump back to 2006 and discuss the system life cycles of that of the Playstation 3, Wii & Xbox 360, I am very sure many of us wouldn't be stating that either company were going to hang around in the marketplace with the same system, ten years on. Jump forward to November 2008 and the world's economical outlook took a massive plunge and since then Sony's 10 year support ethos has thrown them into a leading position in the marketplace. Sony have been running a marathon and it looks as though they have been conserving their energy for 2011. Conserving their energy is a great analogy as Nintendo are now starting to prove that love for their console is dwindling and with failed market launches such as the Wii Motion Plus, it appears that the Wii is becoming yet again a dumping ground for shovel ware and half-assed titles. With Nintendo running out of breath after leading the race after 800 metres, it's now became a two man race for gold."