Greg Zeschuk from Bioware states "People are thinking about our games after they play them... Somehow, our stuff sticks with you. It's the character interactions, all these things that Ray discussed. It all lives with you after."
According to Ray Muzyka, Bioware intends on building and evolving upon the "most emotionally engaging gaming experiences in the world" and that it is "the vision for the BioWare group across the four studios."
Kotaku states the "four branches currently have several projects in development, including future installments of Dragon Age and Mass Effect as well as Star Wars: The Old Republic" and that gamers can expect Bioware's goals "to be targeted in all of those games."