410°

Sony pulls plug on OLED TV in Japan

TOKYO (Reuters) - Sony Corp has pulled the plug in Japan on sales of a next-generation flat TV due to sluggish demand, a setback for a product the company had trumpeted as a sign of its revival as an innovator.

Sony said it had stopped production of ultra-thin TVs using organic light-emitting diode (OLED) technology for Japan, just a little over 2 years since it launched its first set. It plans to keep selling the TVs in overseas markets, a spokesman said.

OLED displays use organic, or carbon-containing compounds that emit light when electricity is applied. They produce crisp images and do not need backlighting, making them slimmer and more energy-efficient than LCDs, the most popular type of flat TV.

socomnick5596d ago

Nobody wanted OLED.

There is better tech out there more promising tech.

And where is my SED tvs :(

alphakennybody5596d ago

don't feed the troll ppl. nothing to see here

Maddens Raiders5596d ago (Edited 5596d ago )

...sure nick, I presume you think it's called guido tech, because that comment makes about as much sense as sitting through an episode of Jersey Shore (on purpose).
==========

OT

SNE just got a little too far ahead of the curve on this one. This technology is ahead of it's time and people (the masses) are still ingesting and most are "just now" starting to embrace full on blu-ray and LED / LCD flat panels for their outdated dens and all the great things hi-tech digital companies have to offer for the a/v consumer in all of us.

Hell, my mom still has a DVD/VCR combo in her room. OLED TV to her would be the equivalent of Betsy Ross owning Captain Kirk's phaser. In time, people will gravitate toward this offering perhaps when all of the "wow" factor from the current tech begins to become a bit more pedestrian.

gaffyh5596d ago

It's just too expensive really, I would love an OLED TV, they look amazing, and they use very little power, but they are too expensive for the masses yet. Sony needs to hold it back for a couple of years until they are financially viable.

5596d ago
mushroomwig5596d ago

@1.5

Yeah, pull the plug on something that is now earning Sony a profit...great idea genius.

Sorry to take off your fanboy goggles but the Playstation 3 isn't a failure, where have you been for the past year?

XXXCouture5596d ago Show
5596d ago
SL1M DADDY5596d ago

Yeah, that's why they are continuing to sell them over seas.

GayStation35596d ago Show
Pennywise5596d ago

First off "Gaystation"... Just for your name alone you should be banned to the open zone.

/on topic - OLED was way too expensive. They have a beautiful picture, but at what price. Sony needs to concentrate on more affordable options.

AND I stick to it - FIST PUMP!

sikbeta5596d ago

OLED TV will be AWESOME, let see, in a Couple of years, Why? cuz at that time it'll AFFORDABLE, OLED TVs are Hell of EXPENSIVE NOW, that give you a hint PALS

kwyjibo5596d ago

OLED is the f*cking future - it has so much potential. The screens are gorgeous, thin, flexible and low power.

And yet Sony are pulling back on this line, and concentrating on bullsh*t technologies that no one wants such as 3D TVs. Never before, has such a worthless technology been foist upon us by so many manufacturers.

For the last year, we've all been told how we should all want 3D TVs so we can watch the Weather while wearing colour destroying polarising lenses. Well, we don't.

Sony will rue this decision, when the Koreans end up owning the OLED market just as they wrapped up the LCD one.

tda-danny5596d ago

Saying no one wants an OLED TV is just ignorant.

But I guess if the shoe fits...

van-essa5596d ago

Stealing someone else's avatar is just plain lame.

Oner5596d ago (Edited 5596d ago )

^^^ ROFL is right! So far tda-danny wins because his account is the oldest @ 552 days meanwhile the one who originally b!@#%ed (van-essa) account is only 7 days old! LoL! What a way to own yourself!

Crimsonite5596d ago

some people act so childish

beardpapa5596d ago

Saying nobody wants OLED is like saying nobody cares for amoled phones or how people back in the day didn't give a damn about hdtv sets and convinced themselves that sdtv was good enough.

BISHOP-BRASIL5596d ago

The hard cold truth is that for 90+% of the public OLED are overpriced flat slim TVs while LCD and Plasma (maybe LED) FullHD panels are good enough.

A surer bet is the high performance version of those techs for 3D will be the next to dominate market. I would bet 120Hz, FullHD, 3D capable LCDs will be the biggest sellers for some time.

OLED like tech will have it market when we start to pocket our TVs around, most people don't even use Cellphone TVs. When this time comes, OLED maybe do a come back (it works greatly for small devices since it's thin and it also work pretty good for outdoor) or maybe another tech, more efficient (less $$$) take the crowd.

One thing is for sure, we can say that nothing more will ever be invented without a competitor aiming for the same market and a war to define the prevalent format. A lot of formats will get lost between the hurricane, OLED was just another one in this flat slim TVs war.

+ Show (18) more repliesLast reply 5596d ago
Projekt7tuning5596d ago

Its a shame this might not be a technology that goes anywhere. I've only seen a few in person, but they looked outstanding. The first one I got to see was at Best Buy. It was only a 10in or so, but the cool thing was that as soon as I walked into the store I could see the thing from the front door all the way to the Magnolia room. It was pretty damn far away yet it was so bright and colorful. When I actually walked to it to check it out I almost fell over at the price. I think it was $6,999, and it was not even HD. It was very beautiful though. I was just picturing in my mind playing games on it in a 50in version.

Neoraf5596d ago

If you want to own OLED screen at an affordable price, go buy the ZUNE HD.
Simply stunning piece of tech!
I use OLED everyday and it's awesome.

anh_duong5596d ago

oled is too expensive maybe when a cheaper method to construct oled comes a long led will suffice

xtreampro_REVENGE5596d ago

Development on HD TV's started in the 80's and it wasn't available to the public until 2005 (I think) so that's about 25 years of research but the OLED technology is already here and has been shown to the public so I think it just needs a bit of more research, say about another 3 to 4 years before it's available publicly in a 42/50" range.

I suspect that by then our HD 3D TV's will literally be a piece of really thin black tinted glass that when touched on the edge displays a super shard or 'ultra HD' image while the bezel of the screen is still see-through, or maybe the image will cover the edge of the lass as well. in 15 years time our current TV's will be ancient.

Projekt7tuning5596d ago

@ 4
I'm not quite sure when HDTV's first became available @ retail. I kind of would like to know that myself, But it was way before 2005. I bought my first HDTV (monitor) in 2000. It was a swx 53in Hitachi ultravison. It was a bigger than hell projection tv. I worked for circuit city at the time. I think it was $5,999 retail, but they had a huge mark up on them so I got it at cost for almost half. In 2005 I got my first LCD, it was a 32in Sharp Aquos. It was so hard to sell that Hitachi, I just ended up giving it to my sister so I could replace it with a plasma. Even in 2005 A good 32in LCD was uber expensive compared to now. Today I could buy a better tv that's a 42 1080p for half of what I paid for that first Sharp. It dose still look very good, and works great for my guest room.

i_am_interested5596d ago

"Sony said it would end sales of OLED TV in Japan when inventory runs out. It plans to continue putting money into research and development and production for North America, Europe and other overseas markets."

and?

Show all comments (68)
140°

Switch 2 accessory makers are “working hard” on magnetic analogue sticks to combat stick drift

Nintendo Switch 2 stick drift is already an issue, but accessory makers are already working on magnetic joysticks.

Read Full Story >>
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Neonridr1d 12h ago

I've never had stick drift in any controller I've ever owned. All my joycons (3 sets) from my Switch are perfectly fine. My Switch 2 ones are good. Never had a dualshock / dualsense have it (did have a dualshock get a stuck trigger once). Even my Valve Index controllers which were notorious for drift were fine for me.

Goodguy011d 8h ago

Varies. Just because you've never had one doesn't mean others won't. I've had PS, Xbox, and Nintendo controllers indeed drift on me. Remember the drift lawsuits that Nintendo has had.

Please stop trying to say that traditional potentiometers are absolutely fine when hall effect/tmr sticks are beyond superior lol, not sure why so many people keep trying to defend potentiometers when hall effects are so pro consumer.
Companies like nintendo, sony, and mcsft don't want to implement them simply because they want you the consumer to keep buying them. Most casuals will just buy a new controller if theirs difts, easy money for the big 3.
I've gone hall effects and have never gone back, can leave my controllers out absolutely fine without worry of dust ruining the sticks.

Neonridr1d 8h ago

when did I say that traditional joysticks are absolutely fine? I'm sharing my own experience here. I never said that others don't experience issues, nor that this is somehow acceptable. Strange leapfrog from A to B on that one.

People love to say it's a huge widespread issue, yet you only hear about it because the minority is vocal whereas the majority don't report anything because they are fine.

I'm happy you switched to hall effect sticks, if that's what works for you, then awesome.

Christopher1d 8h ago

Cool? Pretty sure this is for those who are having it happen. Not sure how your anecdote addresses other peoples' problems.

Neonridr1d 5h ago

people around here act like everyone will get drift. I'm willing to wager more people won't get drift than will.

Pyrofire958h ago

lucky you. I've only had minor drift once in my L Joycon which I fixed with some card stock, but drift is an undeniable problem as a whole.

repsahj5h ago

My 2 sets of Joy-Cons from my OG Switch started to drift with just a month of use. That is why I bought Dobe Joy-Cons with just $25, and until now they are still fine. I hope this will never happen again on my Switch 2.

jznrpg45m ago

My left joy con for the OG Switch got stick drift right away as well. I never had issues with my PS5 controllers since launch until I got my kids PS5’s and they had stick drift with 2 controllers. They drop them because they are kids and although I have them wash their hands before gaming they still get gunk under them somehow. I got their controllers modded because they would have issues no matter what I have them do.

+ Show (1) more replyLast reply 45m ago
jznrpg8h ago(Edited 8h ago)

The tech is already there. I had a couple of my PS5 controllers modded with Hall Effect modules and they work great. They should come standard with them these days but they don’t.

OtterX7h ago(Edited 7h ago)

Nyxi already made some fantastic Hall Effect controllers for Switch 1. I don't know why Nintendo couldn't have it by now if Nyxi has had for years.

spoonard5h ago

Cheap, frictionless sensors ALREADY exist. Why are they "working hard to combat stick drift"? Stick drift should be a thing of the past at this point. The technology is here...NOW. It has been...for YEARS! Why is stick drift even still spoken about? It shouldn't exist!

290°

The Real Enemy of Gaming Isn’t DEI. It’s the CEO

From Horse Armor to Mass Layoffs: The Price of Greed in Gaming. Inside the decades-long war on game workers and the players who defend them.

Read Full Story >>
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jambola4d ago

maybe a real enemy is people who use terms like "the real enemy"
there can be more than 1 bad thing, t's not like a kids show with 1 big bad

senorfartcushion2d ago

This is very much a “dummy who volunteers themselves to the middle” comment.

The real enemy is a common phrase, people use it all the time.

Calm down.

jambola2d ago

i'm very calm
you seem very upset however

Notellin1d 17h ago

You don't seem calm at all. Don't take this so seriously, you seem desperate responding to others defending your opinion that lacks any value or critical thought.

jambola1d 16h ago

stop projecting
i'm not desperately dong anything, i'm tapping at keys on my keyboard bud

PapaBop1d 16h ago

It's not like kids show with one bad guy? I present to you.. Bobby Kotick

ABizzel11d 14h ago (Edited 1d 14h ago )

DEI was never the problem and it was an ignorant take to begin with.

DEI is why games like Kena Bridge of Spirits, South of Midnight, and Ghost of Tsushima exist.

DEI is why we have a huge resurgence in Japanese, Chineses, and Korean developers producing games like Stellar Blade, Black Myth, and why Nintendo & Sony exist.

DEI is why more and more games have HUGE accessibility options with both Sony and MS fully behind this.

DEI was never a bad thing, the entire purpose of DEI is representation of all people, genders, disabilities, etc…

The problem was people used DEI as a default derogatory term to describe what they believed was forced representation, which allowed colorist, racist, sexist, misogynist, homophobic, and xenophobic fools to run away with the negative DEI narrative.

jambola1d 3h ago

you don't get to decide other people's motivations
sorry to break it to you

ABizzel17h ago(Edited 7h ago)

To each their own, however, nothing you said invalidates why some people take offense to DEI incorrectly.

+ Show (1) more replyLast reply 7h ago
Sciurus_vulgaris3d ago

Executives seem to often have an obsession with perpetual revenue growth. There is always a finite amount of consumers for a product regardless of growth. Additionally, over investment is another serious issue in gaming.

Killer2020UK2d ago

The fact that they also rarely have any real expertise in game development compounds things. They'll look at what's been successful elsewhere, lack the knowledge to properly understand why they have been successful and then force a team to 'reproduce' their badly interpreted idea of that success.

We see it so often with sequels to games that were successful too. The team are left well alone, they have a break through hit and all of sudden the money men descend on the IP and completely railroad the dev team's ideas. Usually winds up being 'make the same game but MORE'

LoveSpuds1d 17h ago

This is true throughout all of the corporate and public sector organisations to be honest. CEO's generally move amongst the corporate world without any need to have experience of a particular industry, they simply need to rely on their senior leadership credentials. A CEO of a retail giant will just as easily transition to a CEO role in the energy sector for example.

Not defending CEOs here to be clear, I think it's a huge part of the reason the western world is so fucked up. CEOs don't need to care about the sector they work in, in fact it's better if they don't care if they want to screw everyone to make profits.

GhostScholar2d ago

Companies don’t hire executives to break even. If the goal is breaking even then why start the company in the first place.

Soy2d ago

That's understood; it's getting record profits and expecting to always beat those record profits, and seeing anything less as a total failure. Then they lay people off and raise prices to reach those record profit levels again, just to sate shareholders. It's setting expectations way too high just to spike share prices, then inevitably falling short. It's feeling entitled to being more successful than everyone else. It's the CEOs doing all this to boost their own bonuses.

ABizzel11d 15h ago

Growth benefits the company’s profits and therefore the company’s stock if publicly traded, which pleases the shareholders making them more and more rich, which is why Growth is always at the forefront of the vast majority of any publicly traded company.

More growth = More Money and the people at the top want all the money they can get. I can’t really blame them anyone would love to see their profits go from tens of thousands to hundreds of thousands, to multi-millions it’s almost like a gambling addiction.

But it also goes to show someone how morals can go out the window for a lot of these people, and how amazing some CEOs are when they catch this early and provide a balance solution that takes complete care of their employees across the board while keeping the business sustainable IE: Insomniac Games ALWAYS on the best places to work list. The rest of the industry could learn.

jambola3d ago

honestly, the "real" enemy of gaming, is ourselves
if nobody bought horse armor, shitty dlc would have died almost overnight
if we stood firm and nobody bought games from companies that were bad with layoffs, it would be solved
we're the idiots supporting awful business practices, we are the ones enouraging it

TiredGamer2d ago

I think the reality that we don't want to convince ourselves of is that without the rise of "horse armor" and DLC, game budgets would have essentially stagnated (smaller teams/smaller games), or game prices would have risen much more dramatically than they have. There was an incessant drive for bigger worlds, infinite detail, and hundreds of hours of "gameplay" over the last two decades, that while perhaps a natural evolution of things, needed a suitable funding stream to accomplish.

HyperMoused2d ago

What...CEOs make tens of millions and that doesnt include SLT etc etc...we now have multiple editions of games, in game currency, MT's, battle passes.....and what do we get..worse game than what was coming out 20 years ago....dont drink the cool aid, its this nickel and dime crap that is absolutely leading us to gaming destruction.

senorfartcushion2d ago

This is the worst possible answer to this conundrum. Blaming the masses is blaming the only people who are constantly “told” to buy.

Consumers are the only ones not to blame here. People make their own choices all the time. Disney movies are bombing and DEInis being blamed. Has that been enough to put Disney out of business? No and it never will.

Christopher2d ago

Disagree. Businesses are able to do what they do because people are bad consumers and don't think critically about purchases. Disney got away with doing shit stuff for years and it's just the last year where people got tired of it. It's not like it didn't work for 5 years or so for Disney to do the things they've done. They'll just move onto another way to get people to see movies and it will be just as bad but more profitable until people wake up and realize it.

TiredGamer2d ago

Consumerism drives business behavior. It's not so much "blaming" as it is observing behavior. The point I'm making is that the direction that games have gone are driven by the spending. Consumers are spending on DLC and they are driving the expectation of more glitz and padded out (lengthier) games. If they continue to pay, they will continue to drive that direction until a threshold is reached that forces a change in behavior.

senorfartcushion2d ago

Corporate advertising is the most powerful force on the planet.

This is N4G for god sake, every day there are arguments between people who are Team Xbox and Team PlayStation because they’ve been convinced that having an identity built on paying money to Sony and Microsoft matters more than having one as individual gamers who can play whatever they want.

And THEN we get to the corporate advertising part: to play whatever you want is to sink MORE into the advertising pits, making it so that you can more than one specific product.

jambola2d ago

ah you're right
they were told to buy it, it's clearly impossible to avoid that
if enough people stopped supporting, it would stop
disney not stopping would only be because enough people didn't stop

+ Show (1) more replyLast reply 2d ago
victorMaje2d ago

Agreed. I’ve been saying for years, announce you won’t be buying the upcoming game because of the practices of the previous game, then you only have to stick to your guns once, see how quickly things change for the better.

We have to unite in what we shouldn’t purchase.

jambola2d ago

just imagine a world, fifa came out worse, nobody buys the next one until they see proof it's better and stick to it
or games being forced online for single player and nobody buys it
things would change so fast

HyperMoused2d ago

Just like scooby doo, you have shown us the real monsters are us

+ Show (1) more replyLast reply 2d ago
Inverno2d ago

Greed and greedy people have and always will be the main issue for everything wrong in the world. Everything is a product to be exploited for monetary gain. Even when there are things that could help progress us along for the sake of making our lives easier that thing must be exploited for monetary gains. Anything that tells you otherwise is propaganda to make you complicit.

coolfool2d ago

I've never thought "DEI" (although the way most people use it doesn't match it's real definition) is the problem with games. Good games have continued to be good when they have a diverse cast, and likewise, bad games have continued to be bad. There isn't a credible example I've seen where a diverse cast has been the direct cause of a game being bad.

Show all comments (51)
80°

Silly Polly Beast: A Silent Girl's Fight for Freedom • VGMM

Play as Polly, a silent girl on the run from her dark past in this neon-soaked psychological horror shooter.

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