GamesRadar writes:
"We suspect it's very difficult to work in game advertising. Videogames are a scary new artistic medium, and as such, not everyone knows how to market them – even to their target demographic. More than with anything else, videogame ad-makers love to target their audience with sex and sexy imagery, but that's nothing surprising – advertisers have been using gender dynamics to sell products on TV since the Folgers coffee days.
Still, as games branch out and begin to reach a wider audience, advertisers are relying on more and more out-there PR stunts to get their product noticed. Where is this marketing madness heading? Well, we certainly don't have the answers here. What we do have is a collection of game ads that veered way off course in trying to appeal to their target demographic, and instead came off as 30- to 40-second chunks of ridiculous, outrageous sexism."
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EK Cooling allegedly has slipped itself into a hot soup of seemingly endless financial woes, where it has not paid its staff, suppliers, and contractors for many months as the company is facing liquidity problems and a surplus of inventory left unsold, stuck in the warehouse for a more extended period. Gamers Nexus investigated these claims made by former and current personnel, where he found trails of unpaid bills lasting as long as three to four months and unpaid raises that accumulated for almost a year.
EK Water Blocks has two entities—a Slovenian-based headquarters and a US-based subsidiary, EK Cooling Solutions. Steve narrated the series of events in detail, stating that the company was reportedly irresponsible and negligent regarding payment. Consequently, partners and employees are forced to share the burden of alleged mismanagement. It all begins with its extensive range of products, leading to a surplus of goods. EK has over 230 water blocks, 40 liquid cooling kits, 85 reservoirs, 40 pumps, 73 radiators, and 212 miscellaneous accessories.
Yes this is not about video games directly but indirectly this will impact the pc gaming/workstation space hard.
This company is massive one of two in the water cool space so if it goes poof then thousands out there have no spare parts or half built computers.
SO yeah i know not about a video game but think of it as amd leaving the pc space but this is ekwb that could be leaving water cooling in the pc space
Jayz2cents a supporter of there products also has issues
https://www.youtube.com/wat...
As someone that has built a watercooling rig. EK is big, but there's so many numerous watercooling part companies out there. EK's stuff isn't exactly amazing quality for the price compared to others either, it's just ok. Much like Corsair. The impact would be negligible long term. For perspective the majority of my parts are XSPC, at most I use EK for my gpu waterblocks and fittings. Both easily replaceable.
Rob Webb of KnowTechie writes: We're still waiting on the details, but this video game adaptation promises to be seriously creepy.
with 7-2
go straight to #1 if u wanna see a topless chick
i loved the super princess peach littel warrior ads
GREAT ad , GREAT game
and i still don't see what's wrong with kevin butler ads either .
Thats is sexism ?
Maybe that word don't have the same meaning for than for him
Seems like they are running out of "Top X" ideas.
In all honesty though, these are all light-hearted jokes to grab people's attentions like a good ad should. Anyone seriously campaigning that it's sexist needs to calm down.
Now Fat Princess-- THAT I can understand feminists seeing as sexist Lol.