The boss of Virgin's new digital download site A World Of My Own (AWOMO) believes that the venture can outclass Sony's much-lauded PS3 Home project. Users were invited to register for the Beta of the site this week.
And now AWOMO?creator Games Domain International has told MCV that the download speed of the site will put next-gen consoles to shame – and that it can reach half a million subscribers this year.
"We have had a few emails from people who have already registered and are impressed that we seem to have pulled off a 'me too' model of PS3 Home for PC. But they will have to wait and see how good this will get. In terms of download speed, Home is very much what we have got used to in the 21st Century. AWOMO will make that look prehistoric."