The sky? She is falling. Nintendo has taken a beating in the first half of the year, and for the first time in six years the company is projecting its earnings to fall. The ¥64.59 billion ($709.3 million) the company earned in the April to September is a 52 percent drop from the same period last year, when the company posted profits of ¥144.83 billion ($1.59 billion).
So what's going to happen now? The Japanese company is going to have to lower its gaze and fight in the trenches, as analysts expect at least one more big hit to drive profits before the holidays, but no one believes that sales will ever be able to match the highs Nintendo has experienced in the past years.