Dwight Howard just came up short last year and was picked as the cover athlete for NBA Live 10. Kobe Bryant stepped up big time and was picked to represent NBA 2K10. That could be the story not just for the players, but for the respective games as well. The NBA Live series is back with another game hoping to finally deliver on all the promise and potential shown in the last few entries. Each and every Live released in the last few years have had one thing in common: Potential. Nearly everything about the games needed polishing and work to do. That might have kept the critics silent for a while, but it's about time the series started to deliver. Is 2010 the year for NBA Live?