Ahead of the Bell: June game sales likely fell

For the fourth month in a row, analysts expect video game sales to show a decline when The NPD Group releases its U.S. retail sales figures for June after the closing bell Thursday.

Part of this is because of the weak economy. While game companies are touting video games as cheap entertainment, consumers are still cutting back on spending. Mike Hickey, an analyst with Janco Partners, expects total game sales (hardware and software) to decline 30 percent from the same month a year earlier.

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