Sony came to E3 2009 with one of its biggest showings in years. PlayStation fans will get a new PSP, a motion controller, a new Fumito Ueda game (The Last Guardian), a new Final Fantasy MMO, and the Rockstar North exclusive Agent. On top of that Sony showed real gameplay demos from God of War 3, MAG, and Uncharted 2: Among Thieves. It was these three games that served as the center of gravity for Sony' booth.
As Jack Tretton mentioned in Sony's E3 Media Briefing, Sony is pushing its free-to-use PlayStation Network as a service to woo hardcore gamers. Wide banks of monitors with MAG and Uncharted 2's competitive multiplayer were at the literal center of Sony's booth.