MarketResearch has announced the results of a new report, "Packaged Facts", that announces that not only do half the adults in the United States, roughly 114 million of them, play video games, but they're not the stereotypical couch potatos they're portrayed as being - if anything, they're the opposite.
And I'm assuming, Mr. Thompson, that by "active", the report doesn't mean actively buying guns and shooting up strip malls. Video games, like any other entertainment/art form, is slowly permeating through our culture. The preteen gamers of the late 70's are becoming middle-aged gamers of today - and they enjoy more than just video games.
In short: video games are a hobby, like any other popular activity.