As the community manager for MMO developer Cryptic Studios, Nicole Hamlett's role is particularly long-term. No community manager's job ends when a game ships, but with an MMO the position becomes all the more crucial.
Hamlett is currently focusing on Atari-owned Cryptic's two announced upcoming games, Star Trek Online and Champions Online. (Cryptic originally developed City of Heroes and City of Villains for NCsoft before the games were passed off to Paragon Studios.)
Here, she discusses her experience in editorial and marketing before landing a community gig, the duties of an MMO CM, the overlap and separation between marketing and community, and the essential qualities of the job.