Virgin Megashop's PS3 Pre-Launch: First Pics

Check it out! SPOnG just paid a visit to Virgin's flagship 'Megashop' at the top of Oxford Street to check out what was happening at the Sony PS3 'launch camp', and they were very pleasantly surprised by what we discovered - a bunch of eager gamers and a well-organised and well-planned launch celebration for the (finally!) official UK launch of Sony's PlayStation 3 'Megacomputer'... on Thursday night/Friday morning.

Firstly, for the uninitiated, the games demo room at this particular Virgin really is second to none. There's plenty of room - unlike normal retail demo units that tend to be squeezed in at the end of the shelves, here gamers have a room to themselves to play in peace, for as long as their little hearts are content. There's also lots of big loungey sofa-type things, loads of demo pods of all flavours and - most impressively - a huge PlayStation 3 demo area made out to feel just like your lounge. Well, kind of like your lounge would feel like if you were living in a Bladerunner-inspired future-dream world.

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