Sony Computer Entertainment UK is using Transversal's intelligent web self-service software to support the major launch of its PlayStation 3 (PS3) on 23 March, by providing customers with fast and accurate answers to their questions online. Transversal's Metafaq software is also helping Sony build self-sufficient customer community forums, where users can easily share their knowledge and aid each other.
SCEUK's website is already using Transversal's technology to answer 96 per cent of online customer enquiries automatically, including thousands of PS3 related questions prior to the launch. SCEUK report that 47 per cent of customer contact is being handled online through Transversal web self-service. Consumers can also contact SCEUK through email and instant messenger chat facilities on its web site