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Nintendo Denies Wii Price Cut Plans

Credit Suisse analyst Koya Tabata suggested on Monday that manufacturing costs for the Nintendo Wii have reduced by 45 percent since the console's launch, and implied that this gives Nintendo room to consider a console price cut.

Nintendo looks at the situation differently. The Kyoto-based company tells Edge that "regardless of the cost price of manufacture, the decision to raise the [Wii's trade] price to retailers in the UK was taken due to the severe depreciation of the pound."

The platform holder did not speak on the validity of Tabata's estimates, stating that it would not comment on speculation, yet the firm did draw up an interesting fact.

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