Consider this: no previous console selling above the $400/£400 mark has ever been a success. So has Sony really dropped the ball? CVG take a look at the PS3's journey so far and assess its prospects for massmarket dominance.
Anyone who's seen a PS3 running on a beautiful HDTV will be in no doubt that it's an emotionally stirring and exciting piece of kit. But the road to retail was rocky to say the least. Delayed by over a year and with manufacturing costs spiralling ever upwards there's still considerable doubt consumers will buy into a games machine retailing for £425.