GI.Biz Interview: Chris Lewis - Part 2

GI.Biz writes: "In part one of the with Microsoft Interactive Entertainment Business EMEA VP, Chris Lewis, he cast his eye over a strong 2008 for the Xbox 360 platform.

Here, in the second of the three part interview, he talks about currency fluctuations and their impact on price points, the importance of marketing, and just who does hold the console lead in Europe... after Nintendo."

Read Full Story >>
The story is too old to be commented.