Stringer: PS3 Will Help Recovery

Howard Stringer has assured Sony shareholders that he's turning the company's fortunes around, with PlayStation 3 a major factor in planned growth.

At a packed shareholder meeting in Tokyo today, Sony's boss said, "We have entered a period of re-emergence."

Sony's losses for the January-March quarter were up to 66.5 billion yen (US$578 million), worse than the 56.5 billion yen loss for the same period in 2005. Investment in PlayStation 3 was one of the reasons cited.

Stringer said the company is on target to hit an operating profit margin of five percent by the year starting April 2007, up from 2.6 percent last year. However, margins this year are down to less than 2% due to PS3'as introduction.

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Moostache6310d ago

He doesn't come across as a crack-smoking Sony exec in this story (first time in a few weeks that can be said for any of the Sony leaaders).

Of course, if Kaz really believes they are gonna sell 100M PS3's, maybe Stringer just put down the crack pipe for a minute and Kaz snatched it up...

OK, that was a bit fanboy-ish sounding...

Sony has no doubt tied the future of their company to Blu-Ray and if it does not dominate the way DVD did, then nothing on earth can save them and companies like Samsung and LG will be licking their chops to buy the pieces...

TheMART6310d ago

PSZero and BetaBluRay will help bankruptcy you mean!

It's a big gamble. A non-standard mediaplayer in the most expensive console in this gaming area. The DVD in the PS2 was a standard, proven concept when they put it out. This is the other way around and a big bet.

It could be a bad bet easily, and then bankruptcy is closer then one thinks. Making losses, while MS is losing on 360 also, had loss with the original XBOX but still makes large profits.

Someone is walking the wrong path in this business and are so close on the edge that it's freaking scary...


PS3? help?

hahahahahahhahhhahaahhahhahha hahhhhahahahahhahhahahahhahahah ahahahahhahhahahhah

*head explodes from too much laughter*

kingboy6310d ago

lol anyone heard anything from xbox 1 lately? lol i still hear lots from dreamcast though...opps my bad!

USMChardcharger6310d ago

you hear a lot about dreamcast from stories of how sony killed it.
you don't hear much about xbox (i guess you don't?) because we have moved on to the 360. but you know that...that was digging for a burn, good try i guess.

COVER GIRL6310d ago (Edited 6310d ago )

He better hope so..

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5 Of the Most Unlikeable Video Game Protagonists

There are good video game protagonists, and there are bad video game protagonists.

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22h ago
GhostScholar21h ago(Edited 21h ago)

I disagree that max is unlikable. Chloe is infinitely more unlikable in my opinion.

gold_drake13h ago

omg chloe was awful. i really hated her at the end haha

Cacabunga8h ago

Abby was absolute trash protagonist in every way..
Tidus was so meh to me..
On villain side, the one i didn’t like wa Micah, because they wanted him to be that way and it was brilliant👍🏽

Rancegamerx10h ago

I agree, I liked Max, Chloe was a horrible friend and a bad influence.

Cacabunga3h ago

Everyone agrees on chloe, I’m sure even ND do.

H96h ago

Both are horrible, granted Chloe is infinitely worse, it feels like Chloe is just fanservice for people who too over the edge and wasn't written to be a character that makes sense

MrChow6668h ago

exactly I was expecting it to be a the top of the list

ravens527h ago

Ye I was expecting her too. Guess they actually played the game. Unlike you and whoever agrees.

Christopher6h ago(Edited 6h ago)

She's actually not bad. It's the writing itself that is bad overall, but she's fine overall. She's no worse than Miles Morales IMHO. Both thrust into a spotlight and receiving both praise and blame and dealing with it.

Forspoken is a bland game because it's 75% bland, boring, repetitive going through the motions and diversions that add nothing of the value with purposefully gated memory moments that don't feel organic or like you're discovering things but waiting for others to reveal things.

ravens524h ago

Exactly Chris. Even though I liked the game. I kno u played it. People who actually played it and went thru her dream saw she was a good likeable person who really just acted out due to being alone and unloved. I think your problem is it was open world, I think if it was more linear you may have liked it better.

savedsynner2h ago

Oh no she's bad. Very unlikable even before you add on the bad dialogue. The game could have been quite good with a good protagonist

Nerdmaster16h ago

Most of these aren't even that bad. Especially comparing to others like Squall "Whatever" Leonhart, Forspoken's Frey, and the guy from Atomic Heart.

-Foxtrot10h ago

Squall is one of the best developed main FF characters so...

People talk about his "whatever" thing thats at the start of the game, not the character he eventually becomes in the end.

BrainSyphoned9h ago

Squall is the best protagonists in FF so you can go whatever yourself.

H96h ago

My good sir, I need to steal that "you can go whatever yourself" because it's gold

BlaqMagiq19h ago

Except Squall has actual character development.

gold_drake7h ago(Edited 7h ago)

the "watever" is only present in the english localisation.
so your argument doesnt rly ... stand imo.