580°

Ubisoft Monetization Director "Ashamed" and "Sad" at Gamers and Devs Wishing Company to Fail

Ubisoft's Monetization Director has vented on how gamers and devs seem to be wishing ill-will to Ubisoft, and are happy about its hardships.

Kaii266d ago

The actual audacity of this prick, shove your monetization schemes up your ass.
Zero respect for a position that solely exists to nickel and dime its players, fuck you.

thorstein266d ago

Better headline: Guy in boat says to 1,700 employees who were dumped overboard since 2022, "we're all in the same boat."

CommonSense7266d ago

I thought they wanted gamers to get comfortable not owning their games. Don't hate the player hate the game

Killer2020UK265d ago

"Technically, guys, technically, we're all still in the same ocean..."

Cacabunga264d ago

Company touched the peak of greed and bottom when it comes to customer care..

So why should i care? And where are the games?

lukasmain265d ago (Edited 265d ago )

I do believe Ubishit was the first dev team to put micro-transactions into single player only AAA games. Revolting. Wonder if we have this douche to thank for that

Oni265d ago

All I remember is horse armour in oblivion being the first.

lelo2play265d ago

Ubisoft Monetization Director complaining that gamers are wishing the company to fail. I think there should be a joke somewhere in there, but I just can't think of one...

neutralgamer1992265d ago

We want UBI to be sold to someone else so the ongoing family politics and nepotism can finally come to an end. Our goal isn’t for hardworking developers to lose their jobs—only those who push counterproductive agendas. Especially people like him, whose sole aim seems to be finding new ways to extract as much money as possible from gamers.

Don’t blame us, the gamers. Blame yourselves.

Your company has conditioned us to accept not owning our games, moving us away from traditional purchases. It started with your company encouraging us to bypass buying games. Now, you’ve gone out of your way to make characters, like the female protagonist in Star Wars Outlaws, less appealing in-game compared to her real-life counterpart. This clearly reflects the DEI influences and involvement from companies like Sweet Baby Inc., which, by the way, was founded by former UBI developers.

In the new Dragon Age game, there are sliders for body customization. Yet, even at maximum settings, certain female body parts lack realistic proportions. Is everyone supposed to have the same, unvaried body type? It feels like these companies are deliberately ignoring consumer preferences.

It’s unbelievable how many companies are losing hundreds of millions by producing inferior products, only to blame the audience when those products fail. Just look at Disney—they can’t even break even on many of their shows. If you keep telling your customers, “This game or show isn’t for you,” don’t be surprised when we take our business elsewhere. You can’t have it both ways.

Meanwhile, companies in countries often criticized by Western media, like Korea and China, are thriving in the gaming industry by prioritizing talent and experience over agendas. Their gaming markets are expanding without a focus on DEI hiring practices. While there may be cultural differences, over the past 5-8 years, their approach has shown results, unlike the Western trend of prioritizing skin color, pronouns, or sexual orientation over merit

Games_People_Play265d ago

Totally agree with you.
I used to love Disney, (I mean, Star Wars, Marvel and the Simpsons!) but now I’m conditioning myself to just not care about anything new from those franchises. I will just watch the old stuff, on physical media, and save money.

Disney/larson/zegler are right,
“it’s not for you” anymore.

Extermin8or3_264d ago

Careful what you wish for, china has way more censorship than anything here in the west. Do remember that the term political correctness actually originated from soviet Russia and communist China.

neutralgamer1992264d ago

Extermin

Our media has painted them like that. Their products for west have been gaining popularity and the quality shows. End of the day they aren’t into DEI and instead have been promoting based on experience, talent and ability unlike our western companies who are doing ESG and scores and checks from black rock

PapaBop265d ago

Don't bite the hand that feeds you comes to mind. You know the *beep* has hit the fan when the higher ups are attacking gamers like this.

raWfodog265d ago

I simply see this as an example of market forces at work, driving the supply and demand of a specific commodity. The ‘supply’ that Ubisoft has been providing lately is not in high ‘demand’ from the consumers. This will hopefully help Ubisoft and other companies to provide their customers with better service and products moving forward.

neomahi265d ago

I said it in a lot more words but you managed to condense it way down. The same is said for Electronic Arts, Activision, and, well, Xbox.

Don't get me wrong, Sony isn't blameless and neither is Nintendo, however, consider with examples such as Ghost of Tsushima, God of War Ragnarok, and recently Astro Bot to give a couple of examples, it's a demonstration of: Thanks for taking care of us and we'll in turn do the same. I think it's clear Sony has made efforts with third-party developers for Sony to at least do the same in that capacity as seen with Capcom as the PS4 version of Resident Evil Village and PS5 version of Resident Evil 4 both give free DLC. Capcom may not be giving it away, but Sony is making it seem like it's Capcom. Sony probably paid Capcom for DLC and then asked it be free DLC.

Shoot, when I was a kid, games came 100% on the disc after going through a fine toothed comb (QA Testers). Those from that time knew there were no software updates so devs had to make sure. Today, they finish up a game and before or goes gold, they dissect the game and determine what will ship, or be uploaded to a marketplace, and what they'll hold back for DLC. (You really think they develop post release content?) I hadn't realized it until Street Fighter 6 was about to release when I had seen a documentary on Killer Instinct getting a reboot and how much of an issue it was to develop for fighters as DLC and Street Fighter 6 already had their Season 1 in flux with the first character being available not long after launch. Now, I know the game. In fact, there was a time as well where there was no DLC, it was unlockable content you got by beating the game or accomplishing other tasks that unlocked it which added to replay value.

But, jerks like this.... Jerk, are the ones that killed that off and they answer to even bigger jagoffs that tell them to do it so, yeah, let Ubisoft crash and burn. Same with Electronic Arts and Activision, although Activision is now part of Xbox that are self-mutilating themselves so we may not have to go after that either but, yeah, this guy said it better than me. That's all I have to add to it

+ Show (4) more repliesLast reply 264d ago
-Foxtrot266d ago

Yeah and you’re part of the reason why

Go figure

It’s not like people are wishing people to lose their jobs, especially out of spite and the like but it’s literally between them continuing being absolute money grabbing pricks or learning the hard way which hopefully sends a message to other companies. Are we supposed to just take it? If we think about every single little outcome we’d never be able to complain.

Amplitude265d ago (Edited 265d ago )

It literally couldn't have possibly come from a worse person in the company, as far as job titles go. Funny that he posted that and immediately set his Twitter to private.

I don't actually want to see Ubisoft fail. I want to see them start making good games again with smaller budgets and less of a focus on monetization and open world nonsense. Prince of Persia, No More Heroes, more games like Scott Pilgrim and more arcadey sports games, Linear single player games like Call of Juarez, the Rayman series is completely rotting away, they could revive Rocksmith without that bs forced subscription that they puked at us in 2022 while removing the actual game from stores, they could fund more indies like Grow Up and Grow Home, make a Steep 2, another South Park RPG...

They've got talent every once in a while but this last - like, 10 years is why people want them to die. If they go out, it sets an example and presumably the IP could be purchased by a company that actually wants to do something with them. That's why people want your company to die, Mr Monetization Director

Weasel1987264d ago

Open world games is what they do, and they once did good at it. I do not want linear games, open world games are so much more and better, i would take god of war style more so as a "linear" game. It is 2024, tech ia better thats why open world is thriving. Being free to do what you need is much better as a game then invisible walls and one path.

We want good story no bullshit kind of games. No shit activist trying to put msgs into the game and force DEI or any of that shit. Just make the fucken game like how the creators want it. Money grabbing bs, like DLC that has been cut from game to add later is BS. Outlaws story was short as fuck but the DLC will come out and add more. If I'm paying more money that game better be long with stuff to do. They go lazy and copy/pasted shit and that's why it felt so blah. They wanna make more money with less work and game. Fucl that.

Amplitude264d ago (Edited 264d ago )

Weasel buddy I disagree with you hardcore on this one but I guess that's how opinions work lol

So so unbelievably sick of open world games. Most of the Sony first party releases are open world - Horizon, Days Gone, Ghost... Forza Horizon, Ghost, etc. Microsoft even tried to make Halo open world. God of War and Last of Us 2 are even semi open world lol. That I can do but god

Linear games are just full on dead. There's no first party FPS games, no normal racing games in general, no adventure games, just nothing. Idk how anybody would want *more* open world 100 hours of walking through procedurally generated terrain but hey whatever. I actively avoid open world stuff to an extreme right now

Praise be to Astro Bot.

M3talDiamond266d ago (Edited 266d ago )

Well maybe we want to keep our games after paying full price for them its not rocket science

XiNatsuDragnel266d ago

Yeah we aren't falling for it homie don't guilt trip ppl.

isarai266d ago (Edited 266d ago )

That's rich come from the "Monetization Director", bro ur job is to literally scam us for more money, you don't even have basic humanity and empathy you disgusting troglodyte.

GOD i cant wait for this company to go belly up. Unfortunately, sounds like tencent has them in their crosshairs only going to make things worse

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60°

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170°

It Shouldn't Take Expedition 33's Success to Remind Square Enix That Turn-Based Still Sells

TNS: Expedition 33 was the wake-up call Square Enix needed, telling it turn-based RPGs are still popular, but that shouldn't have been the case.

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thenerdstash.com
Relientk772d ago

True, but if it does get it through their thick skulls, then that works.

Although, the Dragon Quest 1 + 2 HD remakes will be turn-based and (the worst kept secret) Final Fantasy IX remake should be turn-based I would imagine. Let's see if any newer games go turn-based too.

thorstein2d ago (Edited 2d ago )

DQIII HD Remake was turned based and very successful. Then there was a really obscure turn based game came Balder's Gate 3. I heard it might have done well.

Profchaos2d ago

I wouldn't be shocked if they switched ff to the vii remake combat system

PapaBop1d 23h ago

It won't get through to them though, despite E33's success, they still won't risk going fully turn based for their big budget projects simply because they are still in the mindset that it needs to be action combat to appeal to the mainstream audience. I hope I'm wrong but don't underestimate just how stubborn Japanese execs can be

barom1d 16h ago

Ya'll are hyping up Expedition 33 too much. Reminder that FF XVI sold 3 million in a week and it took Expedition 33 approximately a month to get to that (33 days to reach 3.3 million).

thorstein1d 12h ago

New IP vs established IP.

barom1d 4h ago

1 platform vs 3 platforms
1 week vs 1 month

+ Show (1) more replyLast reply 1d 4h ago
DivineHand1252d ago

While it is true that Sqaure Enix has moved away from turn based games compared to how they were in the past, there is a good reason for it.

Older gamers will know this but during the ps2 era, we were flooded with turned based games from Japanese studios and this created a form of fatigue back then going into the next generation.

When Square released FF13, they received heavy criticism for making the game turned based like every other FF game and not doing enough to innovate. This is why they made FF15, FF7 Remake and FF16 have real time combat. It gave the series a fresh spin and has brought in new fans to the series.

I personally would be happy with either turned based FF or the real-time combat version we see today.

Shane Kim2d ago

Remake and Rebirth have "turn based" if you set it in the settings.

Lexreborn22d ago

Dang wish I saw your post before I made mine because we definitely feel the same way lol

Profchaos2d ago (Edited 2d ago )

Yeah hit the nail on the head but its like ww2 games we get hundreds of them then a decade of nothing and people start missing them i think we're going to start seeing them return

Claire, dragon quest even yakuza have seen turn based return

Runechaz1d 10h ago

Every Pokémon game is also a Turn Base RPG.. and selling millions

andy852d ago

Only need to look at their own game DQ 11 approaching 10 million to show there's a market. And that's not as big of a name as FF

Runechaz1d 10h ago

you can also look at the Pokemon game number

Tacoboto2d ago

Another article about Expedition 33 and Square Enix and turn-based games? This is starting to sound like propaganda.

The game didn't sell because it's a turn-based game; it sold and is enjoyed because it's a really freaking good game that released completed at a good price without gamer drama attached to it. No Mtx, no wait-until-it's-patched, minimal bloat, a self-contained story, no multiplatform BS. Just a solid original game that absolutely nails what it intended to do.

Redemption-642d ago

I was just about to say the same thing.

anast2d ago

This comment should have a 100 upvotes, at least.

CrimsonWing692d ago

Maybe try actually listening to the fans who have supported the series for decades. This habit of ignoring your core audience just to chase people who were never interested in Final Fantasy in the first place makes no sense. And when that approach fails, doubling down on it is beyond baffling.

The battle system has never been the main reason non-FF or non-JRPG players stayed away. Gutting the series’ identity to chase a broader market doesn’t attract new players. It just alienates the loyal ones.

Keep going down this road and we’ll end up with Final Fantasy Fortnite abomination or a F2P Battle Royale game.. Oh wait…

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