340°

Unfortunately, Ninja Theory Isn't Actually Safe From Microsoft

Ninja Theory might have games in the pipeline, but that doesn't mean Xbox won't close it for no reason

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thegamer.com
rlow1392d ago

Alot of speculation on their part. Ninja Theory has two games that have been green lighted and are in the works. Yes it’s always a possibility they could be closed but no matter how you feel about the Senua games. They do make a quality game. I personally think MS is going lay low for a bit, after the firestorm they experienced last week.

darthv72392d ago

I really hope one of them is a long awaited sequel of heavenly sword or enslaved. Both are good games that deserve a 2nd chance... or at least a reboot.

blackblades392d ago

I'm 100% doubt its heavenly sword for obvious reason and Enslave 99% doubt it.

392d ago
Rynxie392d ago

Santa Monica is a great studio, but I would rather the minds behind the original make it (ninja theory). I never liked sequels that were done by someone else, they are usually never as good as the original.

rlow1392d ago

Enslaved would be awesome. If they did a remaster, then the next game in the series…..one can hope.

Yui_Suzumiya391d ago

Hopefully they'd get Evan Wells back for a sequel to Enslaved. After the original Enslaved he went on to Naughty Dog and did The Last of Us.

neutralgamer1992391d ago

darth

HS IP is owned by sony and enslaved sold so poorly that you want a sequel now? let's say a sequel is made and sells like the first than this studio is for sure shut down. Their next game needs to be a big hit(if there is a next game)

rlow1

that's not how business works, if a studio needs to go it will go whether ot not that will come with negative PR. They just spent 100 billion and now they are in the phase to find out which studios will survive and which needs to go to cut costs. NT let a huge opportunity slip away, they had the backing of MS and the sequel has even less gameplay, that makes zero sense

Chevalier391d ago

How?! Sony owns one IP and Bandai owns the other one

Plague-Doctor27391d ago

Heavenly Sword IP is owned by Sony and Enslaved IP is owned by Namco Bandai

Hellblade was the only IP that Ninja Theory themselves owned when MS acquired them

Sonic1881391d ago

Heavenly Sword or Enslaved didn't sell that well

Cacabunga391d ago

NT completely lost it since dmc, their
last good game to date! And has been a long time since.
An average studio at best, got lured by MS money and forgot to improve

+ Show (7) more repliesLast reply 391d ago
Rynxie392d ago

They make quality games, but they're usually hit or miss. Either they are average, or they are awesome. However, besides heavenly sword and DMC, they aren't big sellers either. Ms is as big of a corporation as it gets. If ninja theory isn't making them money, they will shut them down. Simple as that.

MrDead392d ago

Studio survival no matter who is reliant on MS's quarterly reports, if MS is looking to save money then studios like Ninja Theory are gone as we've seen with Tango and others. MS has their IP's, the devs mean nothing to them but a handy tool to balance the books with layoffs.

DarXyde391d ago

Eh, maybe. Microsoft seems like a phenomenally wealthy company that's (generally) wise with how they handle their finances. What they're not wise with is how they spend social capital. As soon as they get it, they spend it by doing something nefarious. Can't say they're the only ones of course.

Will they get rid of Ninja Theory? No earthly idea. Honestly, I have a hard time even speculating about it because we don't have any details on performance metrics. If I had to guess... And really, this is is a guess... It's just about engagement. It's the only thing that makes sense to me. If you've got a popular mobile game or MTX-heavy multiplayer game, you're safe. King and Activision aren't going anywhere. Even if player count tapers off, MTX keep them in the game as a form of engagement.

But then you've got single player games. I suspect that's a losing battle because single player games, unfortunately don't get long term engagement broadly. So games launching half baked is perhaps a strategy for the studios themselves to get people coming back to their games? It would make some sense, but it doesn't match with studios being surprised at the closures.

All of this to say, we'll just have to wait and see. The simplest explanation with the most streamlined thinking on the matter is just that they're getting rid of studios they see as dead weight in the long run. HFR was quite well received, but I guess it doesn't translate into happy investors because it's critical acclaim and not commercial success exactly. Bethesda isn't going anywhere. Making very long RPGs kind of saves you automatically in terms of engagement.

But on the other side of this, while studios don't close per se, nothing stops them or any other company from just cutting the work force within each studio.

+ Show (1) more replyLast reply 391d ago
Einhander1972392d ago

It's not for no reason.

The reason is they made two games that were underwhelming (Bleeding Edge) and didn't/aren't going to grow the user base for game pass.

They spent 5-7 years and this was what they produced, it's easy to see how they would be on the short list for termination at this point.

Sciurus_vulgaris392d ago

One thing to point out was that all the recently closed studios were under Bethesda. Before being purchased by MS, Bethesda had a slew of poor or under performing titles (Evil Within 2, Prey (2017), Wolfenstein: The New Colossus, Young Blood, and initially Fallout 76 ). I don’t think, Ghost Wire Tokyo, Deathloop, Redfall and sadly even High-Fi: Rush performed well after the buyout.

Einhander1972392d ago (Edited 392d ago )

I bet this game with a 5-7 year dev cycle being launched directly onto game pass is going to generate less tangible cash profit than any of those games.

I'm sure Microsoft will brag about players or sword swings or some other pointless statistic, but those don't make cash money.

Chevalier391d ago

You do realize it took 3 platforms and like 2 years to sell 1 million for Hellblade 1 right? Added in 3 more platforms and it didn't move much.

Now cut our 4 platforms. How many copies do you think this will sell?! Not just played on Gamepass

Lightning77392d ago (Edited 392d ago )

Apparently Ninja Theory is safe From being closed down https://www.gamespot.com/ar...

Already working on a new game. They are a 80 person team and relatively inexpensive I suppose to any other publisher

Buuuuut.

Yeaah sorry this is MS, I don't believe anything MS says. They have to be joking if they think anyone will believe them besides gullible Xbox fanboys. Once again MS needs to earn my trust back. Just when they earn some trust back, they always seem to destroy it and have to work to get it back. I still think they're getting shut down and canceling whatever game they're making because the game won't sell, again MS fault for not advertising it.. This company man...

FPSRUSSIA392d ago

the article talks about that to i recommend checking it out when you get a chance.

392d ago
outsider1624392d ago

The problem with this game probably not selling will be because of Gamepass. Every comment i see from xbox players are "dude, no need to buy this amazing game, just get it on gamepass"

Will it sell well based on word of mouth? Will they release it on ps5? Will ps players buy this game vs free on gamepass? Time will tell.

JBlaze226392d ago

Look at what happened to Hi Fi Rush.The game was sold on PS5 and didn't sell well.

JBlaze226392d ago

I mean Sony has done worst and no one speaks up about it.

outsider1624391d ago (Edited 391d ago )

Well i dont know about hi fi rush..as i didnt buy it. I mean others are getting it on gamepass..so ill just wait it for psplus. Im guessing others are doing the same..soo..

Sure Sony has done it too..and people are vocal about it. Look at the helldivers fiasco for example..they got called out.

+ Show (1) more replyLast reply 391d ago
Knightofelemia392d ago

I don't see Microsoft shutting off the lights to Ninja Theory. As a studio they actually have talent and have released some decent games. I love Enslaved maybe a sleeper hit but it's one of my favorites. Only way I see Microsoft shutting off the lights is if Ninja Theory releases games that sink faster then a lead weight. And there are fans of Ninja Theory one thing I would hate to see is Ninja Theory ending up like Bioware. Loosing all their talent and being a former shell of what they use to be.

Elda392d ago

Never say never. Tango Gameswork were just as talented as Ninja Theory & they were shut down.

darthv72391d ago

And they were also under Bethesda... Ninja Theory is not.

Profchaos391d ago

I honestly blame starfeild and Microsoft for the closure of arkane and tango it didn't turn a profit like other huge Bethesda games. If it .are fallout 4 money Bethesda would have had the capital to share among the other studios. Microsoft should of also had the ability to step in and save the studio but decided to kill them instead likely because of Bethesda's financial failure with starfield and Microsoft's stupid goal of turning gaming into a subscription that everyone and their grandmas subscribe to

shaenoide392d ago

To be honest for Microsoft (not Microsoft gaming) it's all about making for the 70 billion purchase of AKB. No matter how good the games are. If they don't generate sales or new gamepass subs the studios can be shutted down.

Rynxie392d ago (Edited 392d ago )

Yes, they make decent games, but do they sell? Unfortunately, no. Heavenly sword sold 1.5 million, even when the ps3 had a much lower install base than the 360. However, it's not a ninja theory ip. Enslaved sold poorly. DMC, sold well, but that's also not a ninja theory ip. Hellblade was a hit, but in my opinion, barely. Hellblade 2, unfortunately, might be a flop. There's no bigger corporation than Ms, they are as corporate as they come. If ninja theory isn't making them money, they will get shut down and their ips giving to another studio.

Elda392d ago

It was just announced that MS gave NT the greenlight for its next game. I just hope it's not another Hellblade. https://www.yahoo.com/tech/...

shaenoide392d ago

Tango was working on a new game.

jznrpg391d ago

Xbox - Green light
MS - Red light

Show all comments (49)
330°

Marathon Development Update

Marathon was slated to launch on Sept. 23, 2025 across Xbox, PC, and PlayStation, but Bungie will share the new release date in the fall.

Jin_Sakai17h ago

Probably best just cancel it. The game has flop written all over it.

-Foxtrot20h ago

Yeah, you can delay it as much as you want but you ain’t gonna wash that stink off.

Killer2020UK18h ago

It will lessen though and possibly make all the difference if it launches in a state that rectified a lot of the issues people had with it. A LOT of ifs of course.

RaidenBlack16h ago

If you really gotta play ... play the better extraction shooter this year : ARC Raiders

ZeekQuattro20h ago

Delaying the inevitable. Bungie hoping the negative publicity will blow over. 🙄

darthv7219h ago

They can't cancel it until a themed controller has been released first... like concord.

ZeekQuattro16h ago

I anxiously wait for that and a Marathon Secret Level episode.

GamingManiac12h ago

$10 says it'll have the stolen artwork on it lolol

dveio19h ago

If they were absolutely certain about the quality of Marathon, then they had not delayed it just now.

So they've basically just confirmed what everyone, well, a lot of people saw: Marathon is not ready yet, still no soul to be seen.

Tacoboto19h ago

"Doubling down on the Marathon Universe"

They're doubling down on soul, thank goodness this feedback illuminated that for them...

RaidenBlack16h ago

and N4G was littered with comments like : Marathon looks really good, maybe you're a hater and the likes blah blah ... especially under articles which compared it with Arc Raiders ....

19h ago
Show all comments (27)
80°

Inside the ‘Dragon Age’ Debacle That Gutted EA’s BioWare Studio

The latest game in BioWare’s fantasy role-playing series went through ten years of development turmoil

In early November, on the eve of the crucial holiday shopping season, staffers at the video-game studio BioWare were feeling optimistic. After an excruciating development cycle, they had finally released their latest game, Dragon Age: The Veilguard, and the early reception was largely positive. The role-playing game was topping sales charts on Steam, and solid, if not spectacular, reviews were rolling in.

HyperMoused5d ago

Its easy they called the die hard fans people in their nerd caves who will buy anything and then went woke to reach modern audiences....insulting the nerds in their caves along the way showing utter contempt for their fan base. very hapy it failed and any company who insults their fan base and treat their customers with contempt and insults, in future, i also hope fail.

neutralgamer19925d ago

It’s disappointing but not surprising to see what's happening with Dragon Age: The Veilguard and the broader situation at BioWare. The layoffs are tragic — no one wants to see talented developers lose their jobs. But when studios repeatedly create games that alienate their own fanbase, outcomes like this become unfortunately predictable.

There’s a pattern we’re seeing far too often: beloved franchises are revived, only to be reshaped into something almost unrecognizable. Changes are made that no one asked for, often at the expense of what originally made these games special. Then, when long-time fans express concern or lose interest, they’re told, “This game might not be for you.” But when those same fans heed that advice and don’t buy the game, suddenly they're labeled as toxic, sexist, bigoted, or worse.

Let’s be clear: the overwhelming majority of gamers have no issue with diversity, LGBTQ+ representation, or strong female leads. In fact, some of the most iconic characters in gaming — like Aloy, Ellie, or FemShep — are proof that inclusivity and excellent storytelling can and do go hand in hand. The issue arises when diversity feels performative, forced, or disconnected from the narrative — when characters or themes are inserted not to serve the story, but to satisfy a corporate DEI checklist. Audiences can tell the difference.

When studios chase approval from a vocal minority that often doesn’t even buy games — while simultaneously dismissing loyal fans who actually do — they risk not just the success of individual titles, but the health of their entire studio. Telling your core customers “don’t buy it if you don’t like it” is not a viable business strategy. Because guess what? Many of us won’t. And when the game fails commercially, blaming those very fans for not supporting it is both unfair and self-defeating.

Gamers aren’t asking for less diversity or less progress. We’re asking for better writing, thoughtful character development, and a respect for the franchises we’ve supported for decades. When you give people great games that speak to them — whether they’re old fans or new players — they will show up. But if you keep making games for people who don’t play them, don’t be surprised when those who do stop showing up

Armaggedon5d ago

I thought the writing and character development were fine. Sometimes things just dont resonate with people.

90°

Report: Just Cause 5 Was in Development at Sumo Digital, But Got Cancelled

Recent evidence we discovered indicates that the next game in the Just Cause series may have been canceled, potentially two years ago.

RaidenBlack7d ago

NOooooooooooooooooooooo....... ..............

mkis0076d ago

Well if it went back to being more like 3 I would have liked it. 4 was crap.