Xbox President Sarah Bond's Bloomberg Interview Is Corporate Fakery At Its Best

Saad from eXputer: "After Arkane Austin & Tango were shutdown, Xbox President Sarah Bond spoke with Bloomberg in what I believe to be utter corporate fakery."

[gold_drake]

im not really surprised by that, shes always been more a "let me talk about something else than what u want to know" kinda gal

[Cacabunga]

If what they are doing is that good, what’s the point of hiding the true story?

[gerbintosh]

The Rock of CEOs

[anast]

She's a caricature of the shareholders.

[PRIMORDUS]

"Shareholders" I call them cancer, they are already rich to begin with but need more and more. It's like a disease, with no cure.

[__y2jb]

If you have a pension then you are likely to be a shareholder in these big tech companies yourself. To demonize them as 'heartless rich people' shows you have no idea what you're talking about.

[anast]

@Y2

Of course, it isn't about that. You are attempting to set up a self-righteous strawman to stir up some kind of ignorant mob mentality.

And by the way, most everyone is a touch heartless or we wouldn't be able to consume the products we do knowing very well how they are made. People have to be this way because of self-preservation and convenience.

[__y2jb]

@anast please explain to me how what i said is self righteous or a strawman. I simply pointed out that categorizing all shareholders as cancer is ridiculous.

[Leeroyw]

I own shares in game companies. I'm not anything near a major share holder. I just want them to make good games and be successful because of that. I think it's the senior management that's the problem. They are the ones that should be making it clear to the shareholders what creates growth and ensures a future of their business. Not this weasle words garbage that she did on the interview. It was horrific. I don't know a shareholder that would be happy with any of them for this.

[Profchaos]

Same and I'm not rich by any stretch like most people's I'm just trying to keep my head above water these days most company's shareholders are made up of everyday people it's amazing how companies think we want something but the reality is we don't.

Disney are probably the worse at the moment it's shareholders voted on ending a lot of the crap and outing the current execs the execs turned around and said no we disagree with the shareholder vote

[PRIMORDUS]

I meant at the rich fucks who have millions in the bank already. They are making so much per year, that if they don't make what they are expecting they go into a panic, when in reality it will not even hurt them at all. Those are greedy assholes.

[anast]

"you have a pension then you are likely to be a shareholder"

Pensioners don't make any decisions about anything. Obviously that is not what this is about.

[CrimsonWing69]

Yea, it was and it’s insulting that they think we’re dumb enough to fall for this. Look, the truth was you took a gamble on these studios and while they released some games to critical praise and great reception they just aren’t bringing in a ROI. Be transparent, you’re not a politician.

Just tell everyone you spend money on projects big and small and when money isn’t being made you go over the potential of revenue a studio can bring in vs those that can’t and make the hard decision to chop them.

She says this whole thing about “success” doesn’t fit one meaning for each studio. Well yea, a small budget production isn’t going to expect to sell the same as a large budget production.

One thing I wish they did though was let Tango be an independent studio.

[TheGamingHounds]

disheartening to see no regard for the human cost of business anymore
the bad decisions and judgements of these CEOs severely impact the frontliners
these fake responses are just salt on wounds

[RoadRacer]

imagine havin the audacity to say "we need more games like hifi rush" right after closing the studio that made it lol
followin up with this show of "deflecting every question" was in poor taste

[StormSnooper]

MS is all about lip service.

[Hofstaderman]

She knew what she was getting into when she took the job. Tow the line for that nice salary package.

[PRIMORDUS]

Let me stop this cunt right there, (which I would call her face to face) "Microsoft has a market cap or net worth of $3.07 trillion" and " “AAA blockbuster development cost going through the roof”" Yup MS is losing tons of money, man GTFO you dumb ass. The game industry is going to shit, and I don't have high hopes for the future, so far it seems Nintendo is the only one that's doing the right things.

[Elda]

"C*nt" The shade..lol!

[Einhander1972]

I like how they talk about game preservation while they are closing down the 360 store something which it seems got very little coverage and reportedly pushing out an "adorably all digital future" powered by subscriptions and cloud with zero ownership.

[StormSnooper]

It’s MS. It’s been like this since they entered.

[HyperMoused]

All the talk was seen through when Phil said we need to make profit for shareholders....no need to look any further

[Profchaos]

She hears a tough question like why did you shut down an award winning studio.....
And answers with how awesome was the fallout tv show.

[neomahi]

There ya go. You're all seeing it.

Sarah Bond is a Microsoft publicity stunt. It's a woke state and within that woke state operates a liberal corporation. Sarah Bond is Xbox (and thus Microsoft) saying: Look how inclusive we all are, in order to buy everyone off. It's smoke and mirrors.

What in Sarah Bonds resume qualifies her for this kind of work? There's nothing. Look over in the other camp at PlayStation. Shu Yoshida is credited as a Producer for The Legend of Dragoon, this guy had been playing games for a while and then you've got Scott Rodhe whose a VP of PlayStation who originally started working as a Tester for SEGA and developers praise him. One most notably is former Game Designer David Jaffe who has nothing but good things to say about Scott Rodhe who provided them with crucial information to help them better their games, and neither Rodhe nor Yoshida were soft spoken when they knew they shouldn't be.

Nintendo? Does anyone even have to ask? Nintendo devs are often governed or managed by he who pretty much made Nintendo, Miyamoto.

Sarah Bond is neither of these. She's a publicity stunt put in her position simply because she's a woman and she's black. Is there anything wrong with either one of these in the gaming industry? Certainly not! Unless you're using them like Xbox is. Bond has no real experience in gaming. She's simply there to appease the woke crowd, probably just like Kamala Harris who is known for bailing criminals out of jail numerous times. Sarah Bond, like anyone else at Microsoft knows nothing about games. She can read a spread sheet, she can probably interpret data on sales, probably, but she likely attended some preppy school, was part of a sorority, got drunk or wasted and got with a few men. She got her degree and Microsoft just so happened to hire her and somehow she landed in the Xbox division...... And for what? She can't talk to gamers? She doesn't speak their language. She speaks SUIT. She speaks diplomatic corporate executive, and you're putting her out in front of gamers? And who hired her? Phil Spencer, Xbox's great Savior, eh? Well Xbots, Phil has done it again, he brought you a publicity stunt

[glenn1979]

that interview was something else, it was horrendous my god

[Destiny1080]

did she hear any of the questions

i get the impression she's not the lying type, in fact she's quite easy to read

her eyes lit up when asked about mobile gaming, which i suspect is about the new handheld or she's a mobile phone gamer, every other question seems to start with a sigh except when playstation was mentioned, the fact that she explains how gamepass works to the audience tells me, the chances of here being a gamer is low, my impression is she's just cooperate speak but has a passion for mobile gaming which means she may actually become a gamer with the release of xboxes new handheld

[Auron]

Shes the reason why Im got out of Xbox..
I remember the sheeple on this site cheering her on when she was promoted to president of xbox.. shes a failure on so many levels just like Phil.

[__y2jb]

She's just dreadful. I suspect she has never played a videogame for fun in her entire life.