What Does the Biggest Gaming Buyout in History Between Microsoft and Activision Mean for MS

Microsoft has made the monumental act of buying one of the largest companies in the gaming industry. What will they do next?

[S2Killinit]

What it means is that they will need to recoup more money than they made in 4 generations of being in the industry.

[Destiny1080]

you can know play call of duty for free

[TriniOutsider]

Free?

[Jingsing]

It is amazing how a great amount of people associate subscription services with free these days. It is almost like these companies run on magic. When you are being asked to part with your money on a monthly basis and you think it is free. I guess that is why these mega corps like subscriptions as it makes some people feel like they aren't paying for it. For me I would mandate that entertainment subscriptions should require user renewal every month.

[zaanan]

True- all it takes is looking at your bank statements, yet there is a cottage industry around “finding out” what subscriptions you have, like RocketMoney.

On topic, it means MS have a few years’ worth of good to great games before they run these devs into the ground as well. Just going by their historical MO.

[Elda]

Exactly!! I don't get it..lol. I see some folks always saying you can play certain games for free because they are on a sub service but forget that those sub services cost a monthly or yearly fee...so it's not free.

[Plague-Doctor27]

This is exactly the psychological part of our monkey brains that companies abuse with subscription models. Once you pay for it, its "free"

[SPEAKxTHExTRUTH]

It means that my GP sub has even more value and that’s a fact.

[shinoff2183]

I mean anytime you add something to something it usually creates value. If i add a 5th room to my house it adds value.

[Eonjay]

Hate to be that guy but the analogy only counts if the extra room also adds square footage to your house.

[shinoff2183]

I just assume adding a room would constitute adding square footage lol. You got me

[CPTN MITCHELL]

Is not value if you don't own the games.. just a rental service like gamefly

[SPEAKxTHExTRUTH]

It’s value for me so speak for yourself. I’m getting additional content for the same price so how is that not added value? You haters will downplay pretty much anything. I’m very aware that GP is a rental service like ALL other streaming services but I fail to see your point? It’s more content that I will enjoy for the same price.

[CPTN MITCHELL]

Go 3rd party they need to recoup all that money and game pass is not the way when they can't even outsell the switch

[Hofstaderman]

Absolutely jack. Despite the widely publicized buyout (they actually put up billboards and highway advertising for this) their sales have nosedived even further. Heck even with the massive discount this past month and retailers discounts throughout the year they are sitting on store shelves.

If anything the acquisition is their preparation for a third party publisher role. Windows Central has an article highlighting that they investigating bring 1st party games to other consoles. So wheres theres smoke theres fire especially if its coming from pro MS outlets