Square Enix Could Lose its Brand Loyalty Over NFTs

As large companies like Square Enix continue to invest and show interest in crypto and NFTs, the risks of backlash might overshadow potential rewards.

[blackblades]

I think they should stick with the traditional route and make good games to earn the money. Like how Nintendo and Sony doing and that is working.

[Furesis]

I doubt that, you have to be a real scum back until people actually care or do something. Plus i haven't seen anything yet so.

[lelo2play]

Sony's money will compensate any losses by Square...

[H9]

Brand loyalty, honestly they kinda lost it since the PS3 era

[FinalFantasyFanatic]

I would say before the PS3 era started personally.

[Hofstaderman]

They will learn quick enough. They learnt their lesson with Avengers.

[jznrpg]

They just need to stick to games. NFTs and blockchain ideas will die off eventually . Gamers will buy their games as long they make good games, that’s what keeps them around . I think it is a stupid idea but I won’t stop buying good games because they are stupid with NFT’s.

[TheColbertinator]

Squaresoft was built on strong games and dedication to to localize those same games to the Western market.

And now they struggle so much, invest in scams and be send their legendary franchises to die.