North American stand-alone Blu-ray Disc player revenue during the week of Thanksgiving and Black Friday more than tripled from a week earlier after Sony and Samsung dropped prices of their entry-level machines below $200 to generate holiday demand, NPD Group unit DisplaySearch said today. Meanwhile, Black Friday TV revenue fell from a year earlier as retailers discounted prices on larger liquid-crystal display sets.
Consumers paid more than $30 million for 147,000 Blu-ray players during a week in which the average price was slightly more than $200, down from about $240 the previous week, DisplaySearch said. About one in four video-disc players purchased for the week ended Nov. 29 were Blu-ray machines. Sales of Sony's PlayStation 3 videogame console, which includes a Blu-ray player, weren't included in the DisplaySearch figures.