Keenan writes: "Sony is skipping E3 once again, and after seeing how much it has succeeded since it first passed on the event, we can't blame them."
They should attend, it is always an interesting time of the year with a lot of hype and excitement around what we may see. Them not being there really deflates it for PS fans, even if it is fine from a business perspective.
It's also interesting when they have their own event during the year
Por que no los dos?
Yeah totally. And Sony have some amazing shows. My dream has been always to one day being able to afford to go to E3, but I want to attend one when all the big ones are present.
It's not as exciting as you may think. The big threes shows (big two now) are not actually part of the official E3 event, so you only get to sit in on the conferences if you are press OR work for Sony/MS/Nintendo OR are shipping a game that is present in the presentation and high up enough in your company that they chose to send you OR you got lucky and won an invite (very limited numbers). Otherwise you're basically just limited to the show floor, where you will queue for hours to play a game and may not even get to since they cap the lines and everyone tends to rush straight to the big games when the doors open. They also let in industry folk a few hours before general public passes, so the queues are typically already long by the time the public gets in. Sorry if I ruined it for you :P
Thank you for the clarification. I always wonder about those details. I truly appreciate it.
@Orchard....you are a kill joy of the upmost. lol
@Bleucrunch I know :P I'm sorry
I don´t think E3 need Sony to be there at all. Playstation fans will be all over streaming platforms making sure that E3 will be a huge success anyway. Just like 2019.
Nobody needs to attend E3. Sony, Microsoft or Nintendo don't need to attend E3. They simply have to announce some online show and the ball starts rolling... gaming magazines, sites, youtubers, forums, etc, take care of getting the info to gamers.
Sony's new leadership style won't let them join E3 again, unless it's profitable. They can save $ by doing their own event. Also allows them to control the event in its entirety.
I don't think E3 charges them that much money. E3 needs Sony more than Sony needs E3. That goes for Nintendo and Xbox as well. Nobody "Needs" E3 anymore in a business sense. But I think E3 is the superbowl of gaming, and it's a fun thing for fans to watch the conferences back to back and having discussions on who won. It's a damn shame that we're pretty much starting to see the end of it. None of the big 3 are really attached to E3 anymore. Sony pulled out entirely, Nintendo and Microsoft are pretty much there in name only, which isn't that bad and makes no difference for us fans(since their conferences are still back to back) but it's still a sign that they might pull out eventually as well.
@Zeref Attending a conference as a major exhibitor can easily cost millions. I've been to many of the worlds biggest tech conferences as an exhibitor and everything is outrageously expensive. It's not E3 that makes the big money, it's the conference centres, hotels, airlines etc. Just setting up a large exhibit area will cost 100's of thousands or more. And then big exhibitors send dozens of people. I've personally gone with over 100 people from my company. And you can count on spending at least $5k+ per person between flights, hotels, meals etc. If you add in the months of preparation, the marketing and advertising etc. then spending $10 million on a big show is easy.
Zeref It costs millions
Either way I'm super stoked to see what Sony has in store. Zero and R&C already look great. Sony may not have the stronger console but they always bring bangers.
agreed. they should be a part of it. they never had a problem with it in the past. weird how they keep skipping it these past few years.
It would be a waste of money and resources considering they have a PlayStation event. All the headlines to themselves.
It doesnt deflate it for the fans, they do their own event its just not called E3.
No, they shouldn't. I prefer them to give us a constant feed of premiers and updates throughout the year versus jamming a bunch of media into an hour presentation filled with talking. E3 is slowly dying and Sony is just ahead of the curve.
Which playstation fans are you talking about? Obviously not you given your comment history. As an actual playstation fan I am happy to report that I give literally zero craps about E3. Sony does a stellar job with events on their own. I lose literally nothing by Sony not participating.
I'm with you buddy, COVID really just sped up the process but Sony seems to have put less effort in the final few years of attending. With State of Play every few months and a never-ending stream of new gaming info, it's no loss to this gamer 👍
@Juvia You mean the comment history where I say PS exclusives are great and HFW & HZD look awesome, and that's just the first page alone. You must struggle with reading comprehension. I also game on PS4 & 5 and have owned every Sony console minus the portables. You can be a fan without being a shill.
I mean I’m still excited for E3 for new announcements and all but I’m more excited for PlayStations event
Technically, none of the participants need to attend, but they do it because there is a better sense of consumer energy in the room when they are there with them. That instant gratification of hearing the crowd when they show off something impressive. The people watching at home is just one metric that these industry peeps look at. Another is crowd interaction, if their product is on display at a booth... how many come up and ask questions and look/play with what is there. Those are the kinds of things you don't get from not showing up.
It's just people they payed off.
They’ve shown they can win E3 without even attending
You could argue that xbox done more damage by attending previously. Don't go if you aint got s##t to show
True, but then E3 is the restaurant from which they feed fools promises.
I'm looking forward to sony's not e3 show :)
In this day and technical age, it's a safe assumption that all of the Big 3 could easily prove they don't need E3, whether we like it or not.
Not entirely sure. Many casuals actually pay some attention to this event. Also PAX. Without them it's likely many many more games would fail to be noticed.
I respect the fact that it's hard to turn away from an industry standard that's almost 30 years old, and rightfully so, but if the Big 3 suddenly pivoted from how we see their respective products, as everything gaming once did from CES, then they could do it again. I'm confident a news outlet, social media site, or word of mouth would reach a casual fine. A gamer needs a reason; a casual needs a place. As for games failing to be noticed in a hypothetical Big 3 absence, I personally think smaller studios would benefit from this with better game focus and added floor space for more developers. News coverage would already be there from the other major game studios, so there's not much to lose, except time in all the new booths.
@strayanalog Well youre assuming that if the big three leave the others wont follow suit and that there will still be a place for these events. These events have always been good. Theyre exciting and should always be about celebrating gaming. IF they go away thats fine with me but i firmly believe they still have a place...otherwise Sony wouldnt do so many state of plays and we'd be getting more announcements outside of these events.
Some people casted doom on Sony for not attending E3 and the reality is that they are having even more success now than when they attended E3.
They might have more success now, but there is no proof of it being related to not attending E3.
Truth is: Sony, Microsoft, and Nintendo are having more success now than the first time Sony skipped E3. I wonder what major event might have happened in the world to cause this.
I couldn't care less if Sony need E3 or not but it isn't the same without them. Please come back next year.
That is true...at least they bring more exciting content but now they're laser focused on showcasing themselves on their own terms. Ill add that there are other shows to attend. Sony just deemed e3 unworthy for now. I'm easy either way
Wish the old days were back with the conferences with Jack tretton
yes, the old days when Sony actually attended E3 and had a great show.
I mean, when magazines were still hot it was a way for the people that couldn’t attend to get all the info. Even as the internet got “better” streaming was still a fledgling. Once streaming has become accessible on everything from phones, consoles (which Sony has plenty right in living rooms), TVs, and even refrigerators- not a joke they really do-, E3 became irrelevant. Streaming killed E3 for Sony, Nintendo, AND Microsoft. I can only believe Microsoft is still doing it out of tradition OR a misguided belief that it shows confidence or being for gamers. Any, to continue, why would Sony spend millions to setup booths, flights, renting space, forming teams for set building and so on…. When they could do a green screen apple style presentation for a tiny fraction of the price, reach just as many people, and keep that money right where it needs to be. On the games. On the system updates. On the user experience. E3 has been knocked out years ago. From someone born in the 80s I’ve looked forward to it every year. Sad to see it dying this slow death, but it is a relic and outdated.
I don't think is dying. Before Nintendo didn't assist and came back. Maybe SONY will do the same....maybe. It's a shame if not because E3 is really a good thing for the community of gamers and I'm really excited with SONY in or out of it.
So tell me this. Sony already has its own shows to showcase its wares yearly. Let’s say Nintendo created the Nintendo Super show streaming a couple times a year and announced they’d never attend E3 again. Microsoft follows suit and does the Xbox Future Series and it’s happening yearly. What do you think E3 2022 would look like? It’ll go back to its roots. Computers, cameras, phones, little gadgets, and so on. Gaming had brought so much money to whoever runs that expo, but what did they bring to show their appreciation for gaming and gamers? Still think you’d have that same hype for the indies or few stragglers without the means to do a full stream? (Which I’m sure everyone can)
Deathdeliverer, too much what ifs.
I kind of hate game shows. You're really not a part of the presentations unless you are one of the big names in the currently failing game journalism industry. You just get to stand in huge queues to wait to play some demos, and nobody really has much time to answer questions at booths. The best I ever went to, was a little Playstation Beta Rooms event in Birmingham, UK. They set up a bunch of displays with GT5, Motorstorm, Killzone and a lot of Move games, and just let everyone play and ask questions. I still laugh now about Killzone in 3D, and how it kind of failed as a gimmick, but it was a lot of fun. Player centric and no industry bull.
I was also at that event and it was awesome. Really intimate and uncrowded, and practically zero waiting times to play on all the big exclusives. They did a similar event when the vita launched. Thats was the perfect template for how those kind of events should be run. The big shows are a complete farce.
The only wait we had, was for Killzone, but even that was only 20 minutes. It was just perfectly sized, and I think there was two or three sessions on the same day. Did you do the Motorstorm challenge? Lol
E3 2021 cringe free edition is just a myth.
E3 always been for the fans not the companies
E3 is irrelevant to me, I haven't watched it in years. I do prefer to watch developer's own reveals, at least then there's never the question of who "won" E3.
Posted this on another article that got failed so will try again here: Sony don't have too much to announce right now from a first party perspective. Lets look at it rationally with some level-headed, first class analysis: Team Asobi - Just released a game, at least 12-24 months away from announcing a new one Polyphony - Have already announced GT7, will release in 2022. Insomniac - One team working on SM2, at least 12 months away from reveal, other team is finishing up R&C Naughty Dog - We know they are working on TLOU remake and possibly a space game. The latter has been talked about for nearly 10 years and although exciting, it doesn't seem like we are close to a reveal. Bend - We already know they are working on a new IP but is in early stages of development, at least two years away from reveal SIE San Diego - Just released MLB The Show.. probably working on post-game support for that and next years game SIE Santa Monica - We know they are working on God of War and won't be out until next year at earliest. At most, might be working with an indie teams as a support studio but history so far has suggested they only work on GOW titles for in-house developments Sucker Punch - Only a year out from GoT release.. their next game will still be two years away at least Pixelopus - One of the few unknowns - we know they are working on an Unreal 5 game in collaboration with Sony Animation although again it appears to be early-ish in development. Guerrilla - We already know they are working on Forbidden West, release likely early next year. May have a "second team" but that's been said for five years now with no evidence of any such output. No rumours yet pointing to an imminent announcement but can't be ruled in or out at this stage. London Studio - They have worked exclusively on support/shovelware for the last 15 years.. speculation on my part but they are probably working on generic PSVR sports titles etc. Rumours of a AAA game in development have been around for years but it's largely wishful thinking from people who want to see 8 Days. If they *are* working on a bigger project, I'd still bet it will be VR related and therefore won't be revealed until after PSVR2. Media Molecule - It took them a whole generation to release DREAMS. I'm sure their next project will be quality but lets be realistic, it's years away.
Lol I think it's for others to decide if your analysis is "first class", but as it is, you missed one of the most anticipated releases from Sony, the new TLOU Factions game. Personally, I'd also be interested to learn about potential acquisitions, PS5 features and it's place/availability in the market and - in particular - PSVR2 and the games currently in development for it.
good,post and solid points.
I think E3 proves E3 doesn’t need to exist. It’s not the extravagant event it once was. I honestly think the last time it was exciting was when Sony was a part of it. The whole ridiculous production value of the press conferences really added to the event. Now it’s kind of, whatever…
Sony marches to the beat of their own drum.
Pon pon pata pon
They've been there done that already. Sony has moved on. Sony possibly spent millions every year for those events & now they can use that money within the company to do their own thing. Sony doesn't need E3 to promote or shine,they're doing that all on their own accord.
E3 is a show for the fans, stop 🛑 trying make SONY look good. Just the fans really needs E3 so what's your point?
Sony's fans are getting games. GAME OF THE YEAR quality games. Every year. Other fans are getting promises and zero follow through. What's YOUR point? We don't have to make Sony look good. They are doing that themselves.
Again...Sony doesn't need E3 to run their PS platform it's doing well all on its own.
@Alb1899 E3 was NEVER a show for “the fans”. It is the Electronics entertainment expo. Games and gaming took over E3 because of how popular they became over the years. The roots of E3, technology, is still there every year. Gaming was just a part that got the most attention. You making this a “for the fans” thing is actually comical. It has never been called the the Video game fans expo.
Bathyj, no one is talking about SONY's games. I'm saying that E3 is for the fans so it is a shame that SONY isn't present anymore. It is a really great date for gamers and it will be great if all are in as before.
No company needs to, but I still wish they would. Even a simple 20 minute gameplay compilation of games that will come out before Christmas would be great.
Not sure how I feel. Like each year I would always get excited around this time. I would watch pretty much all conferences even I had no interest in them like ea and Microsoft. But it would get me very excited and pumped for Sony's conference. Since Sony dropped out. I kind of forgot E3 was a thing. In fact E3 this year surprised me. I didn't even realised it starts in a few short days. I'll probably tune into the pc game show and devolver digital and upload vr. The rest I'll read about.
Then you don't read anything about videogames wish isn't true because you are commenting here on n4g.
The only post I read about E3 on here was only a few days ago as I don't read EVERY article. So yer??? Merry Christmas?