280°

GTA Coke Ad in Super Bowl

Don't be surprised when you're treated to the Grand Theft Auto inspired Coca-Cola ad today during the Super Bowl. According to CNN/Money, Coke is returning to the Super Bowl after being on break since 1998. Apparently Coca-Cola believes they found a culturally relevant way to promote to the demographic.

Susan McDermott, a spokesperson for Coca-Cola North America, said, "We wanted to kick things off big in 2007. We've been a partner with 'American Idol' since the beginning so the strategy was to debut new ads on the Super Bowl and 'Idol' in order to hit the biggest entertainment and sports programming within two weeks." She also notes that this "old" GTA coke ad (found after the break) now has a chance to reach a much larger audience.

DC RID3R6144d ago (Edited 6144d ago )

BEARS!

the colts are some tough mo'fos :]

/\ the offence [] is the defence

28............28(audible).... ...........HUT!!!

CAPS LOCK6144d ago

this ad was short and sweet, it was much better than the polar bear...it will be funny if gta actually looked like that.

salvesen12276144d ago

that commercial already appeared in movie theaters...so its not really new.

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100°

Not exactly my cuppa, but there's a Yorkshire Tea controller now

The collaboration you’ve all been waiting for is here – Yorkshire Tea and your favorite console’s controller.

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videogamer.com
Snookies121d 3h ago

Those are um... They're certainly something!

Inverno1d ago

The Xbox controller looks better, logo is less intrusive.

Rebel_Scum21h ago

Hmph, you were lucky enough to be playing games with a yorkshire tea controller!

Back in my day we only had rectangular controllers that would give you blisters and wear your thumbs down to a nub!

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80°

Nintendo's New Contest Rules Harming Community Events

The new rules set by Japanese gaming giant, Nintendo, might threaten future content, directly impacting the profitability of many community-driven events.

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esportsnext.com
Games1st1d 19h ago

"The profit of these tournaments is directly impacted by these new rules, as sponsorships are being forbidden, maximum prize money is limited to $5,000, and food/drinks can’t be sold at the tournaments."

Why even bother.

Inverno1d 9h ago

1 thing I've realized over the years is that Nintendo likes bragging about "fun", but it's "fun" how they see fit, and they often go against their consumers for the dumbest reasons. Just gonna do this stuff underground style, who are Nintendo to stop anyone from organizing community based tournaments anyway? How does this actually hurt em?

Michiel19891d 5h ago

They've always wanted smash to be seen as a fun, casual game and nothing remotely competitive, which is in stark contrast with how Sakurai develops smash. He puts in so many little things to master for high level competitors. It's just sad, especially for the melee community. They kept the community going for 2 decades now even while all the time nintendo was trying to sabotage them.

60°

The LEGO Sonic the Hedgehog Green Hill Zone is only $59.99 for Cyber Monday

Best Buy is offering the LEGO Sonic the Hedgehog Green Hill Zone set for an aggressive rate this Cyber Monday.

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videogamer.com