A Bold Proposal to Curb Retail Video Games Shrinkage

What if a game had to be activated at the store before you could use it? What if the discs in boxes were just shiny coasters until someone at the cash-wrap threw a switch? Not-for-profit trade group Entertainment Merchants Association is asking those questions and others as part of its proposal for a new anti-theft system that would effectively render video games and DVDs inoperable until they've been purchased and activated by an authorized salesperson.

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