Rocket Chainsaw: Microsoft's acquisition of Bethesda is the largest first party acquisition yet and It has the potential to trigger an arms race that could harm choice.
Companies buying up companies in a tit for that wouldnt be a good idea. If you just 2 or 3 firms controlling all the publishers and developers it would be shitty all round.
Wrong.. Exclusivity is best for gamers. Competition is good and makes the developers earn it and try harder. Where’s the competition and incentive to work harder if you are Ubisoft who makes games for 10 platforms, you will sell millions of any game without even making a quality game.
I agree exclusivity matters that's why Sony is leading exclusive quality games that are found on one pltaform
Wrong... Ubisoft has competition from a thousand other devs because they all release games on the same problems. If you make a poor game, users will just buy another game because they have options. But maybe in the future, slimy publishers have bought all other ARPG devs out, and you can't afford to buy another console, or subscribe to another service. Anyone championing this disgusting move by MS needs to take a very very long walk...
^No they don’t lots of bad games sell well on mobile. Ubisoft just needs to make 80 meta score games and do well. Microsoft is good, they should buy take two.
i really and fully agree with you
All companies in an arms race need liquid cash.
Yes... in order to purchase something you need cash on hand or an asset to sell (or to hold as collateral). Thank you for your insight Mnuchin
Are you insinuating that sony doesnt have liquid cash?
Not a much as Microsoft. Are you insinuating Sony has more liquid cash than Microsoft?
Jukins, Sony doesn't have remotely the same level of cash on hand to go in a arms race of buying studios or publishers against Microsoft. Mucrosoft has roughly $137 billion, in contrast Sony' cash on hand is 33 billion. Microsoft's cash on hand -is the most of any company in the world. Sony's cash on hand is not even top 10. Also, Sony doesn't need to got tith for tat. Their first party portfolio arguablly the best.
Lol but they have it. . And as far as cash on hand being the most Apple would like a word at over $200 billion. Theres not a publisher or developer that sony couldn't buy.
It could start an arms race. Ubisoft seems buddy buddy on Amazon's website for luna.
just a marketing deal, they have no real long term interest in stadia luna
Amazon might have a long term interest in Ubisoft though
Competition is good for gaming but exclusives are not great for the consumer. Imagine a world where multiplat games become a rare thing and all the really big titles are exclusives. We would end up having to buy an Xbox, PS5, PC and switch at a cost of thousands just to have access to games we want and then still need to pay for the games after that. It would be that or miss out. PC is possibly going the same way with the likes of Epic trying to compete locking down exclusive content. You end up with the hassle of having all the different accounts and launchers and pieces of plastic under the tv and paying much much more to play the games you want. Not a good vision of the future.
Different launchers for pc is hardly much of an inconvenience compared to consoles.
Exclusives sell systems. Does it suck to miss out on games sure. But exclusives are used to market the console, they show some of the most innovation generation after generation. That's a win for gamers
@arkard is right. Competition is good and exclusives are needed to maintain competition. I don't like that MS is using $ instead of ingenuity to compete, and they should be watched for anti-competitive behavior, but as much as I dislike MS, we don't want Sony being the only player in the console landscape.
Google, Apple, and pretty much any competing company in existence used money to acquire assets to add to their portfolio. Nothing new here, just a bunch of people mad at Microsoft because they wanted to keep using the same tired narratives against them, but they can't now.
Without exclusives why should someone invest in your platform?
I was a gamer in the 90s..... multiplatform was FAR less common then. It happened, but it was way more rare. 16 bit era you would see "multiplatform" games there were very different games. Like shadowrun.
While I do agree both will continue to buy some studios, those will probably not be the massive purchases like this (unless WB goes back on the market and MS buy them). Bethesda is huge, but many of their amazing games aren't huge hits for their smaller studios. Thus purchase will help increase exposure to those great games and provides stability for them as well. I also don't think Sony is dumb enough to try and get in an arms race buying studios. MS has enough cash reserves to buy Sony and still have tens of billions in cash left. That's not a fight you want to pick.
I agree. You inherently lose value when you buy a studio just to restrict the potential customer base that your can sell your product to. An arms race there is a race to the bottom.
But, that why you can't play Spiderman on Xbox. A system seller is not a multi platform game. Death loop and Ghost wire: Tokyo are perfect example. Sony bought those third party games just to keep them away from Xbox and market as exclusives to get people to buy PS5. Are you saying there should be no console exclusives? This gen knowing that the XSX is more powerful than the PS5 would be any reason to by the PS5 if it didn't have exclusives?
@its I'm not sure what point you think you're arguing here. My comment is related to the relative financial positions of these companies and abilities to swallow up companies, not whether exclusives work out not. Of course they work
I mean, Microsoft is the only one that can actually just buy studios so casually, and Bethesda was a huge purchase, so they prob aren't looking to do that again anytime and Nintendo and Sony can't do it anyway. I wouldn't worry.
True, Nintendo has a net worth of 85B and Sony 45B, they just cant throw around the money to buy these big Studios like Microsoft can.
Companies always get bought and always will. MS needed and still needs to buy more studios imo cause they need high quality studios like bethesda. Sony on the other hand doesnt because they have high quality studios pumping out great exclusives every year. Someone on here said that they dont want to have to own every system to play every great game but its always been like that and that wont ever change.
No, MS needs to use their studios. Going off of quantity alone, you'd think even as of last gen MS's first party output would be similar to Sony's. It wasn't. They can buy up all the studios they want, but games only come if they actually put them to use. It's not just that Sony has great studios that has provided them with so many great exclusives. It's that Sony actually uses those studios. If MS were to do the same, they could bring some serious competition.
MS is using their studios everyone of them is making new games. I think MS will bring serious competition this gen, last gen the leadership screwed up from the start and then phil spencer came in and had to clean it up. Xbox is now in a totally different position and with all the new studios plus bethesda games being exclusives i think xbox will be very competitive this gen. Only time will tell though.
It was already started when they bought studios before.
I don't think sony is going to buy a parent company for billions of dollars. They don't have big money like that. Plus, it really doesn't matter how many companies you have if you can't even manage the companies you already own.
It can't be an arms race because Sony doesn't have enough money. Their companies are not financially equal.
It won't Sony doesn't behave that way they have a business model and they stick to it. You always hear Sony world wide family because most studios had been working with sony long before they were acquired Ao kojima, bluepoint etc Sony wouldn't make big multi billion dollar acquisitions but they could end up spreading that billion around into acquiring 3-4 different studios
It's just another tax dogging creativity bankrupted tech giant throwing it's money around, I expect Amazon, Apple and Google to start to buy up publisher's to so if you want to play anything you'll have to have multiple subscription service's and loose all the fantastic consumer rights and licences we enjoy right now. Another thing I can't wait for is playing a new Ea game on my xbox subscription service and then having someone like Google buy Ea then remove all Ea's games from the service I'm on, just like Disney and Netflix.
I don't think most of you understand that's more a move for competing with Amazon/Google than Sony. Sony maybe might come back and buy some studios but I don't think they NEED to. Also, if people are buying up studios, I'd rather see them purchased by MS and Sony than Google and Amazon. Because if Amazon bought Zenimax you know they would have their games exclusive to only Luma or Luna, I forget. Same with Google, I believe.
It's always been an arms race. Ask Atari, Sega and SNK if they wish they could have stayed in the console business getting a slice of that Nintendo and Sony money. Fact of the matter is that acquisitions and mergers keep your head above water because other outside competitors like Amazon and Google are stepping in to stake their claim too.
Companies, publishers, and developers have to want to be purchased. I don't think it is quite as simple as some think. Even Grubb exposed that Bethesda was in trouble due to numerous big budget projects underperformed. So essentially, Microsoft saved Bethesda from a eventual demise, and possibly Zenimax. Lines will be drawn in the sand i feel, and it will be an arms race of exclusivity. Because that is what helps make your platform more attractive and gives it identity no matter if they are platforms, subscriptions, and hardware. Streaming platforms have original content, whether fostered or contractual licensing to prevent the programs going to competing platforms aka timed exclusivity. Content is king and providers of said content will only be bought if the studio and publisher wants to be bought and see it feasible. Unless we are in for a generation of hostile takeovers
Shit happens. Happy gaming
In some ways the buying is the easy part. Managing more studios efficiently and effectively is an entirely different story which Microsoft has a terrible track record of. Think about Halo b4 and after Microsoft purchased them or Rare. Both are a shell of their former self. They will run these studios into the ground, good thing most of these properties were already heading there.
Why are people only talk about MS buying studios when Sony has bought 10 over the last 20 years? That's about one ever other year.
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