Xbox is buying ZeniMax Media which includes studios like Bethesda and Arkane, but this won't break antitrust laws a lawyer says.
Monopoly does not apply to this at all. Sony took the L today and that's all she wrote.
Yeah, soon Microsoft will be bathing in all those Fallout 76 and Elder Scrolls Blades dollars.
Agree, this deal happened because Bethesda it's not the company it was on last generation, taking Doom out which is amazing, they've had blunder after blunder with Fallout 76, Elder Scrolls Blades, Wolfenstein Young Blood, which are some of the worst, most hated games of the generation On top of that commercial failures like the last Dishonored, Rage, The Evil Within 2 (which I loved).
Monopoly ... who thought that. The markets are full of big publishers. There is still, EA, Activision, Ubi, Square, ....
Well... monopoly and Microsoft go together like peanut butter and jelly... No, this is not a monopoly situation in short... but after 20 years of being in the gaming world... and their track record.. One does wonder.
There are, but there is no reason, why those can't be sold as well. I think this deal sets a precedence that might lead to more of such purchasers and we simply don't have any regulations. Heck, the gaming industry is the least regulated industry of all (other than the age rating on games). There was a time, where deals like that would have been regulated. But that probably ended with Bell of all. Over capitalized mega corporations are not the consumers best friend. No matter how they want to sell that.
Still, I would not mind if platform owner would be limited to the amount of studios they can own. That should apply for any one, incl. Sony.
Sorry but that is ridiculous. No sane government would place such a restriction on a company Every acquisition should just go through the same level of scrutiny that it does in every other industry.
I would think this is not correct. There are anti trust regulations and laws which do exactly that. Making sure that acquisition do not end up in a monopoly and anti competitive behavior where acquisitions at a certain level are reviewed. Imagine if Bell would have one back in the day. No cell phones as we know it. Lately this is often neglected by politics and surrendered to mega corporations, though.
Yeah, not much of an L. Apart from Doom, Bethesda has released mostly trash for years now. I guess games like Fallout 76 fit right into the Xbox model though.
No shit it's not a monopoly? "1+1 is not 5, mathematician says"
Who's disagreeing? Who thought this was a monopoly and why? In no shape or form was this approaching anything monopolistic. Bathesda is big but not THAT big. If they would have bought Acti and Square? Than sure we can start to talk, but even then that's not a majority market share. Being a big company doesn't make you a monopoly.
There are still too many publishers out there for this to even get on the radar of the monopoly busters. Perhaps if we were down to the last two independent publishers and Microsoft or Sony tried to buy one then they might have a look. And still I would expect it to get approved.
What a joke article, if those corporate scum at Disney can own ABC, fox, marvel, star wars, etc. without any issues then why would this even be considered?
WOW, i didnt know Bethesda makes every single game on the market and now Xbox owns them? TOTAL MONOPOLY!!!!
This article seems to be responding to a bunch of angry fan comments rather then something the author thinks. I'm not surprised people would jump to the end state in response to this.
Is Bethesda really worth $7.5B?... Must of sold them with 16 times the detail stuff i guess.
Considering it’s not just Bethesda, it’s actually Bethesda’s parent company, MS now owns them as well as ID, Arkane, etc. So they’re sitting on some good devs who have a library of really well known and high performing IP. Not sure if it’s worth the full $7.5b but I guess we’ll find out
Also, game engines are worth a SHIT TON of money. Especially ID Tech 7
Acconn it’s well worth it if they keep the games on all devices and recuperate their investment in 10+ years assuming the games becomes massive hits.
Everyone is a billionaire he it seems...I am always in awe how one can massage the ebita to get to those numbers. Or when that actually doesn't matter any more. But I might be wrong
I think MS offered them a ton of money and were told no. MS asked what it would take so ZeniMax came out with a stupid high number and MS said, "OK." I mean, this is almost double what Disney paid for LucasFilm.
I don't think it is either. Bethesda will still self publish I predict titles like doom still multiplat but lesser titles I'm almost sure will be xbox only I now don't expect dishonoured sequel to come to ps5 and so on and so forth.
I’m sorry, how would anyone say this is a Monopoly?
No kidding. I feel like this article was written in response to angry fans that don't know what a monopoly really is. When Disney bought Fox all we heard for months was how mad people were because Disney was now a monopoly, even though they are no where close to being that.
Kind of off-topic but did you know Bethesda has an average Metacritic of 73%. Its not bad, but its not good either: https://www.metacritic.com/... Maybe someone could do an opinion piece of whether they think the acquisition was a good one?
it's not about their metacritic score which is skewed due to a few bad apple games such as fallout 76 and the blades phone game. If you were to go by sales then it was obviously a good choice since fallout and elder scrolls sell bucketloads.
You needed a legal expert to tell you that? I bet he thought you was a real moron when you asked him.
Judging from all the disagrees on comments here, is it safe to say a majority of people here actually think this is monopolistic? You guys realize that not even Disney is a monopoly in any domain, right? If you understood basic economics, you would know this. This purchase is not monopolistic. Stop taking out your fanboy butthurt and embarrassing lack of understanding of economics on others.
Company buys other company is automatically monopoly? If MS were to be monopolistic, they'd have already bought all major publishers/developers and made all their IPs exclusive to xbox. You know they can do it, yet they don't and won't.
They bought a company that makes jank games, who cares.
Who said it was? What a dumb article.
It's a crappy thing to do. ITs not like they are new indie devs or something. All the studios are very well established and good at what they do. They just bought a bunch of talent because they can.
Lol Bethesda doesnt control the whole gaming market. You still have big publishers and developers within EA, Activision, Ubisoft that contribute to the gaming market. How is Microsoft acquiring a large publisher in any way Monopoly. Sounds like a fanboy got butthurt to me
It's certainly not a monopoly but I just wonder how different the press would have been had Sony purchased Zenimax? We will have to wait and see the fallout, no pun intended, in the near term and see if it triggers a round of acquisition and consolidation that makes the development of games less independent. Nothing really good ever came out of EA and Activision buying studios up why does anyone believe it is good if MS or Sony start doing it on a grander scale?
They are going in the path of 3rd party studio. Its the only way for gamepass to have sucess. They need games. Right now they have more studios then sony and nintendo combined. But, i hope all microsoft gamers act the same way when Sony does something like this and buys studios or Ip´s. Because just a dlc with spiderman was weeks news about how it wasnt right.... I Think Microsoft open a dangerous door.... lets see the next chapters....
Did people seriously think this was a monopoly?
Its not Monopoly thats owned by Hasbro /s LOL
Of course it's not lol, they still don't control even a third of the console market.
For me it's more showing the direction Microsoft is heading. If you don't think they have plans for a monopoly where possible, take your blinkers off.
Monopoly? Are okay now in the USA. Hello Amazon, Hosting, Food Delievery, Streaming, Pantry, Online Marketplace, Music Service, Storage Service, And I can go on. Monopolies are okay when your well connected. Did you know that if Amazon see a 3rd party seller selling something like hotcakes they will go and produce it themselves and undercut the original seller. LOL
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