Sony Gets Their Marketing Groove Back: Two New Playstation 3 TV Spots

GameXtract writes "Earlier this week we posted about Sony's not so exciting Christmas campaign that surely did not impress the masses, but it looks like Sony is starting to get their groove back together…or at least in America! Two new TV Spots have surfaced, and while they aren't advertising for Christmas necessarily, it does bring back the good old days of awesome Playstation ads."

Full info + videos after the jump!

[chaosatom]

wow, these ads are SO awesome.

Beats any xbox ads i have seen so far.

[jwatt]

Both ads were great, I liked that they had home in there and it was really cool to see sackboy smiling on the back of that girl shirt.

The second add was just awesome, alot of good titles in one. Plus the song with the kids sounds like they're singing "gather around".

I always knew Sony could advertise but they just don't do it often.
I also thought they might advertise Uncharted since they got a bundle with the game.

[ChrisGTR1]

you know, its kinda sad because i remember them having home in their ps3 commercials for last christmas... and i thought home was suppost to come out nov 19. you think a year of delays would be enough? i guess not.

[Sevir04]

"YOU" thought home was coming out Nov 19th, Sony didn;t and no one else did because they didn't buy into the speculation from so random site on the web. but thats just shows how gullible you are

[ChrisGTR1]

yea im so gullable because phil harrison said the open beta was coming out between 'mid november - early december of 07' yea that completely my fault.i should of rememberd that everything on ps3 gets delayed. and my comment about nov 19 i said it because i specifically remember some duchebag ps3 fanboy saying in a nxe thread that home would br the answer to nxe by releasing on nov 19 and it would be so much better. but w/e i could care less about ps3 i just sold mine last month.

[likedamaster]

I was impressed. Good commercials but why does xbox have to be mentioned? Insecure about something?

[Sevir04]

You took to heart what some rabbid PS3 fanboy said as fact. but i dont blame you. thats just who you are. and in response to MS's NXE.. lol i think NXE is a response Nintendo's Mii... Home is far beyond NXE, and i would kow because i'm in the beta.

[pwnsause]

ChrisGTR1 If Home was confirmed for Nov. 19, you could of heard it from every PS Home Beta User thats on N4g Right Now, including Me. We get the info first than anyone else. We talk directly to the guys who work at SCEA/SCEE. Now stop wasting air and GTFO of the Internets.

[Bathyj]

If you sold you're PS3, you have no reason anymore talk about it. Cya Chris, we'll miss you. Dont let the door hit your vagina on the way out.

[jaysquared]

But still not good enough to pursuade me to buy a PS3 and i'm pretty sure everybody else with the economy the way it is!

[InMyOpinion]

Have you seen the Gears of War 2 TV ad?

[ChrisGTR1]

yes serves me right. i fall into the hype and buy a ps3 for christmas thinking thats the end of the ps3 game drought last year and here i am i year later selling it cause it still blows. i only had 2 games for it. the online still sucks cause nobody uses mics and i have to send text messages to communicate on xmb. i sold it last month and im glad. screw LBP ,R2 , and KZ2, i just dont even care anymore. the half assed console is complete garbage and its nowhere near as good as my ps2 was. so far for this gen my 360 is more than good enough.

[Bathyj]

Blah blah blah blah blah. God for someone whose so happy, you sure do alot of b*tching.

[BattleAxe]

@ Jenzo

No, but I've seen the new ZUNE ad with the fat harry guy shooting paint out of his ass :D

http://www.n4g.com/gaming/N...

[jaysquared]

Sorry you had to learn in a hardway Chris. Hopefully somebody will be able to take that burdern(PS3) off your hands. Good luck with your gaming.

[IzKyD1331]

both were awesome, and I absolutely loved the second one

[Nitrowolf2]

I love the second one. Man i hope i start seeing more ads by sony in the US. They need to market more of there products

[lento]

yes they do and they did a pretty good job in the second one... showcasing great games and throwing in alittle batman on blu ray... nice

[Bob Dole]

Dark Knight on Bluray = Lots of people buying bluray players.

[Raoh]

all they have to do is keep this theme going. don't change up.

[ShAkKa]

now those are two awesome ads.

[soul899er]

HAHA! Guys!! Read Kotakus impressions on this!! xD what @sshats!

[ProjectArsenal]

When Sony puts their minds into something, they really do it! The second ad is one of the best I've seen them do this gen.

[Gambit07]

Very nice! High five!

[Ps_alm3k]

Getting another ps3.......whew....

[Elimin8]

what'd you do with the first one?

[Wizeguy21]

finally... looks good

[na2ru1]

show these awesome US ads in europe? the Saliva ladies and gents ad was awesome too but only in US

[Bob Dole]

Same reason they didn't show the awesome European ads (from last year) in the U.S.... there isn't one.

[Mr Tretton]

calm down. These weren't that great.

They make it hard for noobs to see what is actually there, as far as gameshots. Most people won't even know what the hell they are looking at.

[JD_Shadow]

So...you're saying you didn't watch the videos.

I saw everything rather clear and I think they made their point rather clearly.

[Horny]

he meant people who are not into video games like most people here are, they wouldn't know whats going on. But then again its just supposed to look good to develop interest, the rest is up to the customer to do the research and buy into it.
btw just saw a ps3 add while typing

[darkdoom3000]

Nice! sony has returned!

[RememberThe357]

It seems so.

[Fobuo]

It would sell like hotcakes!

[Dissidia]

=D

[Silogon]

Go to Kotaku and read what they had to say haahahahha... what a bunch of D*ck sores. Everyone has been praising these ads and then they come in and act like they're so obscure and strange and just fail at every turn.

I hate those idiots.

[Surfman]

Yea Kotaku is a 360 fansite, so you find 360 bots on it.

[shawnsl65]

why are you visiting that site anyways? they get paid for every click.

[PikkonX]

The problem is that Sony only does major advertising during the holiday season. Why not keep this up all year long?

[RememberThe357]

Profits are not high enough. When they start making more money you will see more ads.

[PikkonX]

That could be the reason, but in some cases you need to lose a bit of money to make some. They could spend a couple million throughout the year on good advertising and in return they'd see sales increase during the entire year instead of just the last 3 months of the year.

[Danja]

Really cool ads..I loved the second one....nice job Sony...

[Panthers]

Still doesnt beat the one in the pic.

[da_hitman81]

the first one seemed like an ad you would see on the web but the second one was really good having the environments being affected by the games as to imply, you'll fully "feel" the games and movies you watch.

Nice work

[Ps_alm3k]

To make it Community Oriented....
To bring gaming to new level......
Live in yours play in ours..or backward
Play beyound..I love the commercial.!!!!!!!

[bviperz]

Sony always trys to send a message with their ad's that say what they stand for, not just to promote the game. Even the music is so fitting. They're still around and ain't stopping.

"And you don't stop, and you don't quit"

[Ps_alm3k]

Seems like they are in denial...really!!!

[ReTarDedFisHy]

Sony's Holiday ads are always the best
Like last year's PS Universe ads (the pic above)

[ViceKingz]

i love that "dong" sound at the beginning, loved it since i was a kid.
still wish they had the "play-sta-tion" tone at the end though

[Socomer 1979]

I loved motorstorm pacific rift tearing the building apart & Home avatars & games on T-Shirts. I can't believe Home is So close. If noobs can't understand who the joker is & why he's on bluray then I feel sorry for them... Nah not really.

Have you started your wishlist yet? Definatly HOME !
oh & the g-dam socom patch !

I'm currently taking it easy on naruto ultimate storm right now, Believe it!

[Nathaniel_Drake]

I like the second one with R2 then they show the Dark Knight clips, awesome!!!!

[jkhan]

The ads are great, but Sony really needs to show there games more. I mean there are tons of games, games are just simply Jaw dropping, games like Folklore, Heavenly Swords, Uncharted, Resistance 2, Killzone 2, LBP, MGS4, GT5 Prologue, Socom, WarHawk, WarDevil, Ratch & Clank, and many others. They need to show games that are not only released in this quarter but solid titles that have released during the past year and upcoming games. They really need to push it as the ultimate game machine plus a game machine that can play bluray, not the other way around, if they want to sell it with the current price tag.

[pwnsause]

they cant be showing last year's games though, sure last years games were pretty good, but its this years games are that matter.

[Surfman]

Wow. Insane. Awesome. Two tumbs up.

[Socomer 1979]

thank god alot of you aren't project managers at Sony because basically you'll just run a 8 minute commercial of every ps3 exclusive with the same old let the bodies hit the floor rock song in the background.

I got a idea, how about instead of talking you get involved & make a youtube video. You're pissing me off not subscribing to the Sony channel on youtube already. Sony doesnt come to your job & kicks dhick out ya mouth
& show you how to do it... Just kiddinnnnnng! I got cha: )

Seriously, this is big budget. Obviously Sony is all about PSN & our creativity. Its time to play, share & create.
Put up or shut up. Do you get it? Sounds like fun to me.

[gumgum99]

just as I expected. I knew sony was cooking something up and this is proof of it. this is the christmas season after all.

[hetz15]

like the 2nd one..damn cool...

[akaFullMetal]

looks good, and the second one was really fun to watch.

[InMyOpinion]

Download.Play.Connect? That would be true for XBL. With PSN the reality is Download.Install.Waitfor7minut es.Play.Connect.

[Karum]

Wow you can download games on XBL and play them without installing them?

Pretty amazing piece of hardware there that doesn't need to install software to get it to run! What do you burn your games n shiet and run it as like a live disc kinda like you can with Linux?

Truly amazing!

I assume you won't be installing games to your 360 HDD so it runs quiet then?

[xg-ei8ht]

Very nice adverts.

Something i noticed in uk.

There are going to be very strong sales this month.

Alot of places i've seen are sold out for ps3.

And those ads will help even more.

[Chrissy]

Yet more ads that dont make any sense and are obviously low budget. How efin hard is it to film a family or something that is having fun with ps3 and all its features??? Stupid sony

[Shane Kim]

Yeah because filming a family having fun has alot more budget doesn't it?

[mt]

are back on tv i saw like two or three in one hour at same channel but not those ads .
the adds that say " have u made your wishlist"

[Karum]

I saw an ad last night here in the UK for Motorstorm, not any of the usual weird ads that we all know and love from sony it was just pure gameplay.

I was actually kinda surprised because I don't see many PS3/PS3 game ads other than the ads for multiplat games which are run by their respective publishers.

Nice to see them stepping up.