Sony has been awarded costs of £1,800 against Beijing Elex Technology after successfully opposing the latter’s “Lord of War” trademark application, according to a UK Intellectual Property Office decision.
A company in China attempting to rip off someone else's intellectual property? I can't believe it!... Some cultures are such a joke.
I think a couple years ago China made a film called God of War as well.
Woah what's this gotta do with a whole country's culture? Are you saying ripping someone else's intellectual property is just a China thing? Because it totally isn't 🤨
Except they have very much built a culture on ignoring IP laws on an unprecedented level that. State sponsored or not. Just like not everybody drinks tea in the UK yet they have that stereotype. Or how a tiny amount of people shoot people in america yet Americans are seen by the world as gun toting nuts. Ya. IP laws are half the problems we have with China. That was the main goal of the TPP. The other half is like hegemony and shit,
That's pretty much all China does. fake food, fake movies, fake makeup. And they don't give a shit if their products hurt people.
you must live in a cave to be so naive. sure, this sort of thing happens other places - but it's a way of life in china. edit: at tully601 - yea, you CAN do that - and then have it break on you 2 months later.
@tully601 They can undercut other markets because they don't have laws and red tape that protect workers. Two they steal ideas and properties from other companies openly. Thirdly they don't care how much pollution or harm they do to the environment. You think other countries couldn't do what China does? It's just the price they will pay will be tremendous specially the environment one. They basically have no regulations and they can do what they want when they want.
Its not their culture, its their government. But there is truth that they are stealing intellectual property with impunity.
one day just even doing anything is a lawsuit. Becareful what you wish for, patent and copyright are the biggest fraud!
Sounds like an awful attempt at bootlegging
I don't know. I know chinese companies have a reputation for plagarism, but equating lord of war with god of war seems a bit thin. What happens then when Sony wants to make a God of War movie. Will they be sued by lionsgate because it might confuse people about when they own a movie called Lord of War? I mean. This is a trademark filing and it makes sense to try to block a filing to protect your trademark. Simply because failure to do so will make it harder to do it in the future. I just don't get why people are acting like trying to trademark lord of war is an actual attempt to plagarize god of war. It would be if the property being published under the title was some kind of bad adaption, but otherwise both terms are generic enough that they can be anything.
"What happens then when Sony wants to make a God of War movie. Will they be sued by lionsgate because it might confuse people about when they own a movie called Lord of War?" I was thinking the same thing.
Sony already owns the God of War name. It can't be shot down as they have proof it's in direct relation to a series the company owns the IP to. It can be taken to court. But it isn't stopping a God of War because it exists.
Check out ‘The movies that made us’ on Netflix, in particular the Ghostbusters episode. Took some fateful chess to even get the movie called that. Interesting stuff. There’s already been a ‘God of War’ movie https://www.imdb.com/title/... as recently as 2017. Nothing to do with the games, they just took the title. If any red tape needed cutting, they might start by looking there.
No, they will just be required to cast Nic Cage as Kratos.
nick cage as kratos - that sounds so surreal.
you'd understand if you'd read the story first.
I read the story
The whole lionsgate movie aside (which was the 1st thing that hit me) Why hasn't Sony and Microsoft fought then? (or did they and I just missed it?) I mean, Gears of War is a 3rd person action game you you splatter other things as well. You can't even use GoW unless it's obvious what console you are talking about. I could understand Sony struck down "deity of war" or something along those lines, but Hearing "Lords of War" makes me thing we were getting a Nic Cage based game...
It is possible that they did try to Block gears of war, but was denied. I would think that it is common practice to have lawyers that Just do this on a regular basis. I am No trademark lawyer, but I am pretty sure I have read that failure to protect your own trademark can give a precedent against you in future cases. So even if an attempt to Block gears of war failed it could be worth it. It is also possible that this has to do with specifically where the trademark was applied. This article talks specifically about a uk trademark. I have no idea where gears of war is trademarked, but one can assume that it is in the US first and foremost.
Here I was thinking of Nic Cage's movie Lord of War lol T_T
Ah China, where you can even get fake baby formula. What lovely place.
I have a Chinese-born relative who lives in Ireland and makes $$ sending western baby formula to China because a significant number of wealthyish Chinese families don’t trust the stuff they can get in China itself. (Somewhat understandably) Strange world.
I live in sydney australia and nearly every time I go into a chemist there is always an Asian buying boxes of baby formula to send back to China and they regularly buy stores out so there is none for anyone else, then they severely price gouge their own people, disgusting.
@silenthillstranger - my relative doesn’t price gouge once you factor in all the shipping and bs they have to go through, at least. Pretty strange anyway.
Whenever i think about Ripping of cultures Hollywood comes to mind.
Stupid. I don’t know how companies get away with this crap. How would you confuse lord of war with god of war? It’s like Bethesda going after “prey for the gods“ because of Prey.
I don't know but I'm pretty sure if somebody tried trademarking Cogs of War or Gears of Battle you'll see someone other than Sony do the very same thing, lol .
I gave an example of another company doing the same thing. Bethesda with prey. They own that word for all titles apparently. You didn’t need to defend Sony. I said companies. I know they get away with it but it’s bullshit. If they called it lord of war and it’s about a spartan turning into a god and murdering pantheons then okay. That’s reasonable. Companies nit picking and owning words is ridiculous and they shouldn’t get away with crap like this. Hey! I own “of war” or Hey! I own “king” and “saga”. I think those people should be put in check when it comes to trademarks.
I wasn't defending Sony so relax, how come you can give an example of another company but I cant? It was meant to be humorous anyway hence the lol at the end but maybe you missed it because you were upset that I was using Microsoft as an example, my bad I forgot where I was and who I was dealing with.
You said you don’t know and I gave you an actual example not a theoretical one. I’m not upset at all I’m just wondering why you felt the need to give an example when I did in my first post. Like it was a knee jerk defense mechanism.
Wrong response, the proper response from you would have been 'oh ok my bad sorry for mistaking what you said'. The I don't know was just a generalization nothing more. I gave an example becasue I can, cause its an open forum where people can express and share thoughts and opinions. I guess I could just as easily say your response to my comment was a knee jerk defense mechanism becasue I was mentioning Microsoft, that seem fair? This whole conversation is nonsense anyway as I was essentially agreeing with you and nowhere did I ever defend Sony but if you need it spelled out for you so you wont be mad about it, this law suit by Sony is ridiculous and if anyone else does it that would be ridiculous too. That is all, I'm over this now.
I’m not calling you wrong bro. Microsoft probably would file a claim on your theoretical examples. My point is that we don’t need theoretical shit with so many examples. I gave real examples. I guess I just didn’t find it humorous because my brain doesn’t operate in the limited window of “Sony vs Microsoft” in every conversation. I’m not interested or amused so I’m glad you are over it. I was over it before it started. This trademark stuff is ridiculous for any company, we can agree on that and that’s good enough.
Lol i see people hating on china sure i understand they spy copy etc. But don't be hypocrite the use is worse they hyper spy and act like they don't they invade over many countries and have bases in them kill abd destroy and lesve the places in 10 times worse than it was before. They agre to patent stuff but big companies buy or steal patent to monopoly and never use the patents just to sale the useless stuff instead the most advanced in the patents they got. I can go on and on. And in the end all this countries are working together. China is a test for whats to come to the us when it comes to social points and id. We already get it in a form. Credit score is our social points depending on how we behave we get to get money rent buy stuff for less fee helping those who have better social and punishing those who doesn't. Anyways my point is stop acting stupid by saying Chinese phones spy on us. Like us phones doesn't? Lol please. And i see people complaining that a military airport in china are scary like the ones in the us aren't? Pls
I heard China made a clone of all of us. And now i don't know if i'm the original or the clone... O_o
If Ares is the Greek God of war, how can Sony trademark that name in the first place?
Probably contextual, based on the type of product they’re hocking. That way you can still protect games with names like Yakuza, Mafia, Detroit, Afrika. Elex is in the business of games so it probably hit too close to home.
Nic Cage must be pissed
N4G is a community of gamers posting and discussing the latest game news. It’s part of NewsBoiler, a network of social news sites covering today’s pop culture.