It is no secret that Sony is once again skipping E3 but a new Opinion Piece looks at what the company may have in mind for the "hundreds of consumer events" they spoke of.
Like they need hundreds of events to promote it. It promotes itself.
Their exclusive portfolio did the talking for the PS4. We will get the same with the PS5.
There are rumors of no major launch exclusives so I could see them wanting to add hype.
"People buying it at launch is going to be us. Not the masses." But we are the masses. Look how sales went for the PS4.
@Gareth And there is a rumor that says Sony has a god-like level launch lined up. Funny how which rumors get picked to believe are based on what people want to believe.
Rain, If this is real...man am I excited for next gen https://www.neogaf.com/thre...
That's not how it works. If you have a product coming out you want the masses to know about it, not just the minority that read forums. Having a brand name and great games/software isn't enough.
Get it out to as many of the buying public as you can to look over. Will they be able to meet demand at launch though?
People buying it at launch is going to be us. Not the masses.
First replay ive read on this thread that made sense lol
You have 106 millions aware of the PS4. It would be easy to convince those. Sony will show up at the right time. It's a matter of few weeks. Then the campaign will go easily for them. The rest will be done be the internet and their streamers.
They are not going to be able to make enough to Put it out to the Masses at Launch. There will be supply problems especially if they launch in several territories at the same time. I can only speculate how much die yield they are getting as well since these are new parts.
you REALLY think "the masses" don't know about the playstation brand? there are 100 MILLION ps4s out there - that seems pretty "massive" to me. i've never had anyone ask me what ps4 was when i mentioned it. and i'm 55 with a life outside of gaming. however, i've never even had non-gamers say they didn't know what i was talking about when i mention ps4. porkchop - PS has been around for over 25 years. everyone knows about it.
They believe they do.
Predicting the future again, Gareth? Always with the clickbait, never any news.
Their own showing in February will be enough. Stories will be all over after that and they can do minor promotions throughout the rest of the year. Commercials online and such.
They don't need any event. A video on YouTube and Twitch will have the same effect. In the end, that's where 99.999% of the people who watch their events watch the events anyways, so it's not real difference in the end.
i haven't even seen the console and i'm buying day1 based off 25+ years of success and delivering fantastic 1st-party content.
The best promotion they could ever have is their delivery of great exclusive games. They already have this. Suffice to show up game play, console and their exclusives. The rest will be history.
Um is this a rhetorical question? I don't know... maybe PSX or TGS? Def won't be E3
GDC, Paris Games Week, PAX East, PAX West, every single Comic Con. Sony could literally turn any of those events into a bigger deal than E3 at this point.
They can do one major reveal event. And also show up at the Tokyo Game Show to keep their presence known there as Japan has fallen to mobile gaming. Then, have a few mini PSX events throughout the world in the major countries PlayStation sells to let the fans get a first hand experience of PS5 up close. And they'll do fine. The internet has killed most of these major conferences as you can feed consumers direct information at any time. And fan experiences will create more positive word of mouth than any industry journalists or bloggers as they have become a negative influence with their bias or advertising corruption. You can't even get most of them to speak the truth about broken games before release. Sony don't need to rely on most of them until they change their ways.
It's kind of a shame, because these events are exciting. I imagine even more so for those that get to attend. There is a lot of nostalgia built up around these kinds of events, and I like that they exist. But the reality of the world today is that you can actually reach just as many, if not more with much less effort. Social media has changed how we access the world, for better or worse. You take the good with the bad, and while corporate mentality has perverted what social media could be in the way it perverts everything, the general public has been pretty complicit in marginalizing the power and greatness that social media could become.
They only need one event. Held in my room. VIP only, as in me only. Exclusivity of the event will sell it ;)
Won't know officially until Sony says where & when.
GDC, the many Pax events, TGS, Gamescom, PSX, State of play, Game Awards etc.
Gdc 2020 probably, it's in march? And in san fransisco where many of the sony bosses were spotted?
Local car boot sale on a Sunday. It’ll still sell. Coldplay announced their new album in the local paper still went #1 around the world.
Just focus on making State of Plays better, or just release dev diaries and other such things on their YT channel they don't need a big money even as Ninty themselves have proved.
It is likely that Sony will organise their own events to reveal and promote the PS5 while making appearances at certain cons and shows. I think the Tokyo game show will be used as a major launch platform for the PS5.
Most of these will be pop-ups and remember this is global not just US and not only established events.
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