How Can PlayStation Control the Conversation Without E3?

With Nintendo Directs and Inside Xbox, and Sony pulling out of E3, IGN discusses how PlayStation can still be at the center of the 2019 gaming conversation.

ziggurcat1569d ago

They'll still *be* there, they just aren't doing a stage presentation.

Obscure_Observer1569d ago

They still can make a great impression if there´s new gameplay videos and exclusive hands on for some of their already announced games like Death Stranding, Tlou2 and Ghost.

UltraNova1568d ago (Edited 1568d ago )

Their own events like PlayStation Experience, Social media, Youtube, their blogs, interviews with press and a little thing called quality games.

mkis0071568d ago

um they arent going to be there. no booth. unless every article is wrong...

ziggurcat1568d ago

No. They will have something on the floor, they’re only skipping on the presentation.

mkis0071568d ago (Edited 1568d ago )

Again, They are skipping E3 this year. They wont even have a booth full-stop. Not that it matters; they will dominate just fine without E3.

Every site has confirmed this. No conference no booth.

In a statement provided to Game Informer, Sony confirmed that it will neither "activate or hold a press conference around E3" or exhibit on the show floor. "

This is the direct sony message. They will not be paying a dime for E3.

rainslacker1568d ago

probably be able to control it better without E3, because it's not like the press does their job and just reports the news. They have to relay the news with some sort of editorial, so they are the one's that control the narrative. Not Sony, or MS, or Nintendo.

If anything, Sony can control the narrative by releasing trailers or interviews in their own place, where people get to see what they want to say directly, and without the interpretation of the "journalist".

UltraNova1568d ago

Its all about controlling the message. There's no better way to do it than at your home base under your rules and conditions. Sony's PR machine is getting along with the times.

+ Show (2) more repliesLast reply 1568d ago
SuperSonic911569d ago

Let the games do the talking?

Hardiman1569d ago

That's what I'm talking about! The games are what keep the conversation on them. Games the reason we're here in the first place.

SuperSonic911569d ago (Edited 1569d ago )

Absolutely agree and those games translate to goood word of mouth for PS4.
Games talk not PR publicity stunt BS.

Hardiman1569d ago

Yeah PR only works if you deliver the goods, otherwise it's just talk and I tune it out. Now when a company consistently brings what they hype then I'm there!

bigmalky1569d ago (Edited 1569d ago )

Sony don't need to be conversed about. We'll leave that to Microsoft's media shills that have been spinning like spiders on a merry go round the past month.

Sony does everything through actions.

Fluttershy771569d ago

I don't think it will affect them... But for me is not good news, I really like their E3 stage presentations. They always put great show on stage. Kind of sad

Marioraider181569d ago

They announced PS4 before E3 during one of their own events. So it really isnt needed

TheColbertinator1569d ago

E3 hasn't even started yet and all the good news is coming from Nintendo and MS. There is little to discuss from the Sony camp regardless if they decide to launch a new console or not.

ApocalypseShadow1569d ago (Edited 1569d ago )

Yeah. I know. Sony has absolutely nothing coming down the pike. No big console exclusives, no vr games, no third party game support. Sony is definitely on life support. I mean, even Japanese games like Project Justice, Project Awakening or GranBlue Fantasy were just canceled not too long ago right? /S

Ricegum1568d ago

I honestly can't take you seriously.

Seraphim1568d ago

I'm not so sure about all that.

Nintendo definitely dropped some fire today but they'll have more to announce come E3. Whether or not they're games of interest to each individual is another question. Though I suppose that can be said for all manufacturers and games. They even said at the end of Nintendo Direct today we have more games to announce when the time is right. Possibly due to where they're at in development with those games.

MS. Not going to lie. Fool me once, shame on me, fool me twice, shame on you... I haven't seen any big announcements from them but it's not like I've been looking. It's been clear, despite putting on a good front eraly 360 days, MS has never bought into how important the software side of hardware is.... Anyway they are now in another cycle of trying to prove they can deliver software. Whether or not that amounts to much this E3? I'm not so sure about that. Unless they want to announce some games barely in development that won't be out for years. Or drop the, oh yeah, we own Obsidian now so Outer Worlds is coming exclusively to XB now because we changed our minds. Seriously though, MS will most definitely some games to announce.

Sony. That's just it. Most the cards are already on the table for the near future. Ghosts of Tsushima, Death Stranding, etc. Days Gone dropping shortly before E3. So late I can't even think of what games are in Sonys lineup right now. Plus it's plausible we are nearing a new generation with PS in the next 2 years. Meaning a bulk of their own development teams who have recently released titles are likely already developing with PS5 in mind. So there's really no need to announce these games this year considering this generation is probably coming to a close. Not to mention, there are exceptions, but Sony has been trying to focus on short term instead of announcing titles barely in development and taking 3+ years to hit the market.

Show all comments (34)