The NBA and 2K Just Announced a $1.1 Billion Partnership

The NBA and 2K games have just announced a partnership extension lasting for seven years, and worth $1.1 billion for the NBA 2K franchise.

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DaDrunkenJester35d ago

So does this mean 2K is going to shove even more V-Bucks into the game because they know they will be the only NBA game around now? Much like EA has done with NFL and Madden?

So I guess EA can't make anymore NBA Live?

micdagoat1935d ago

Don't think it's an exclusive deal

DaDrunkenJester35d ago

When I see "Partnership" I get the impression it's an exclusive deal, but I could be wrong.

Livingthedream35d ago

I think they just extended their agreement to 7 years, whatever that may be, it's good for the NBA and for Take Two.

Livingthedream35d ago

Maybe now they can fix the online servers, get it together man.

Gamist2dot035d ago

What about the NFL? Would like NFL to do the same.

2pacalypsenow35d ago

"we’re confident that we will continue to find new and innovative ways to captivate and engage basketball fans"

That's funny.

micdagoat1935d ago

I'm going to fight the urge next year and not buy 2K until they stop making the my player pay to win

Snookies1235d ago

That's the best way to go. I just wait for a new one to release, then buy the previous generation of 2K. The games plummet in price when a new version comes out. I've always just bought them at the "under $20" price mark.

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