Following Sony's announcement, Insomniac Games' Chief Brand Officer Ryan Schneider talks to us about Spider-Man's record-breaking launch.
What was their best selling game prior?
Ratchet & Clank PS4
Which is why they should stick with making PlayStation games. Not only are they amazing they sell extremely well.
Agreed. That’s where their fanbase is and most of their success is with PlayStation. It is not like they will lose much of their independence. Look at Naughty Dog, they take no orders from Sony. Insomniac with their long partnership could earn that as well
@Oliver Well if they see their best successes on PlayStation then maybe that’s the best option for them. Besides it’s not like you can’t play Insomniac developed games all you have to do is buy the platform that has them. And since most of their fans are on PlayStation that’s already covered. ^_^ It would be a lot worse for them to make their games exclusive to a platform that doesn’t contain the majority of their fans. @Aspiring Well Sony does give them all the creative freedom that they desire so it’s not like the quality of their games would suffer if they produced them just for PlayStation. @Dark If it helps grow the developer I don’t see why not. It’s not like they are unhappy with the way Spider-Man is selling. Heck even the last PlayStation exclusive from them did pretty well.
Nobody cares what you want oliver
@Oliver Like I said maybe being dedicated to one platform is what’s best for them. If you look at the quality of their games the best ones have been exclusive to one platform. Some developers can produce excellent games on multiple platforms while others perform a lot better when they are dedicated to one. Gamers should care more about the quality of the games that they produce rather than being multiplatform. None of Insomniac fans want to see them produce trash like Fuse ever again. And your right that it isn’t about money for them. Otherwise they would have gone multiplatform with their titles instead of producing quality exclusives like Spider-Man for example.
@Oliver I never said that Insomniac should be bought by Sony. And your right that Insomniac knows what’s best for them which is why they sided with Sony to make Spider-Man. The reason why that happened was because Sony had a deal with Marvel that allowed Insomniac to make a superhero game of their choosing. With Sony as a publisher and with extremely good policies Insomniac was able to make the game that they wanted instead of a multiplatform game designed around what another publisher wanted like EA or Activision. Insomniac like Quantic Dreams chose to make games exclusively for one platform because they believe that it would allow them to make the games that they want. You have to respect Insomniac decisions to be an independent studio and make games exclusively for one platform. Which is something they have been doing lately and they made several quality titles like SSO, Ratchet and Clank and Spider-Man.
@MasterCornholio Actually Quantic Dream mentioned in a interview, " Asked if he’d like to take the relationship one step further and be fully owned by Sony Worldwide Studios, Cage said “of course I would. Of course. I really like Sony, honestly I do." So Quantic Dream most likely waiting for PlayStation to just ask.
I bet sunset overdrive would have sold better on PS4
Insomniac ha sbeen locked in a platform for a long time already genius
Definitely going to be their best.
I think one of the Resistance games (Resistance 2) or one of the earlier R&C games on PS2 sold more than the PS4 version, not sure.
Didn’t resistance 1 do almost 5 million?
@trouble_bubble My guess is that it should have done more, because it was bundled all the way till their discontinuation of the Fat PS3's, which was in 2009, when the slim released. But again, I don't have solid numbers.
It probably will be
I'm not sure how Ratchet & Clank for PS4 sold but that's around 5m I guess. I believe that Spidey already surpassed that. Looking how the interview was done with the 3.3m announcement it seems more likely that if they had numbers the 2 week numbers it will have surpassed it.
Spider Man going exclusive to PS4 is the best thing that happened to Spider Man games period.
Who remembers Disruptor on the PS1????, Insomniac are PS legends.
That was my first Insomniac game & loved it! Funny enough, reading up on it now, Mark Cerny was the executive producer for Universal Games who gave them a chance to produce the game. It was originally built as a 3DO game, but with 3DO's lack of success, the options of the Saturn and Playstation were put on the table. Cerny led them to Playstation before he even was Playstation and that began their great relationship with the platform.
wow now why i never played that game https://www.youtube.com/wat...
Also helped by Mark Cerny. He has always been a consultant for Insomniacfrom yhe start to present. What a gaming legend! Fortunate Son
Won't take long.
They've been on a roll lately. Spiderman looks great, and their Oculus games have been great too. Can't wait to see what they do next.
i loved it ,was awesome from start to finish and the story was really good . the only thing i found slightly less fun was the research labs,all the other stuff was really well done like the prisons/sites,street crimes etc.
Wow this is the polar opposite result to when they released sunset overdrive.
You have to take into account three factors that helped this game sell so well. 1. Spider-Man is a huge IP. 2. Most of Insomniac fans are on PlayStation. 3. An install base of 80 million users. There are other factors as well such as the quality of the marketing for example but those are the big three in my opinion. I’m really happy that it turned out so well for them.
But Spidey games of old wete just so so games back yhen even. The answer is the game being just a well made high quality game. That made Xbox only gamers get a PS4 and play. That is yhe true essence and importance of a legit exclusive.
Sure, Sony and insomniac knocked it out of the park with the development and marketing of the game. But a lot of the early hype was because insomniac has such a solid reputation as a quality dev. Couple that with Sony's own reputation for making quality games and the perceived actions that Sony had to take to get this exclusive, only made it seem.like Sony was in it to win it, and that was extremely exciting for Spider-Man fans who Activision has left wanting for so long now. Spiderman is a strong ip, but it isn't so strong that people buy it in droves just because it has the name. Now, I will say that Activision relied too much on the spidey name and never marketed the games well. But I think so many things came together perfectly to make this game a success. The success of this game means that it can end up being established as a.quality game franchise as well...just like we saw with arkham, which while popular, never seemed to get the same kind of hype behind it, and I think a lot of that was because it was multi plat and didn't get that exclusive bump that we see in the console wars
Which is a shame. Sunset Overdrive is a really great game, it's too bad that no one bought it. I'm still hoping they can self publish it on Steam with some of the Spiderman money.
I got it free with Xbox live and didn't really rate it to be honest. I couldn't get into it.
Ssod is a ton of fun to play, but the presentation can be a bit grating at times with the commentary from the players avatar. But the style of the graphics, and the actual game play are really top notch imo. Its a good pick up and play to pass some time game, and if anyone has an Xbox, I'd highly recommend they play it. I believe it's in game pass now isn't It? Would be nice if ms published it for Windows also. Otherwise, it'd be nice if the series continues. If it ends up Sony finds a sequel, it would be cool if they brought the first game rights back from ms. Or maybe there is a very slim chance that ms.would publish it in own or something...but that's probably too wishful on my part. A guy can dream though, and realistically, after the influx of bonus money insomniac will get from spider man, they could feasibly fund their own game and find a publisher who would just do a.distribution deal for their game.
Which is kind of a shame because ssod was a good game, and had a lot of potential to be a strong ip going forward. Insomniac started venturing away from Sony because they wanted to own their ips, which Sony wouldn't allow them to do if they funded it. But what good is owning the ip if the first game in those series end up like fuse, which fizzled even before release because EA made them change it to something generic. Or it ends up like ssod, which was console war fodder, and despite being a.good game, didn't sell well to all those x1 gamers who wanted to use it as ammo in the console war. It's not that I think that insomniac shouldn't keep pursuing their independence like they did with fuse, or try branching out to other console makers like with ssod, just that when they do these things they should weigh the gains and realistic expectations they hope to achieve from it. As it stands now, outside of their self published games in pc or mobile, most of their success has been due to Sony, and Sony treating their games as if they were from their own studios. Sony has the limitation.of owning the ips, but they actually usually make something out of those ups. I actually wonder if insomniac asked if they could make a new resistance or r&c(sequel not remake) if Sony would give them the go ahead since those games did pretty well. I'm even curious if Sony would be interested in making ssod2 if insomniac actually asked them for.funding. insomniac has a solid enough track record, and most of their games aren't huge risk proposals.
Insomniac should enter the legendary army of Playstation first party studios. They already tried with Xbox and saw there is no success there.
I wouldn’t say no success but definitely not as successful on Xbox as they are on PlayStation. Most of Insomniac fans are on PlayStation plus the install base is huge and Spider-Man is a big IP.
That's more because ms dropped the ball on the marketing. Some aspects of it seem more like they were asked to be added by ms, as they aren't really insomniacs style. Mostly in the personality and vocabulary of the characters. Sony wanted to buy insomniac way back in the day, but they turned them down because they wanted to remain independent. They later ventured away from Sony and went with ea and ms because they wanted to own the ips to their games. Both those.ventured didn't turnout well for them, but it doesn't mean they should give up if they want to do what they want to do. Its just a matter of finding the right publisher. Unfortunately for them right now, their successful reputation in the AAA market resides with Sony, and with two flops outside Sony, it tends to make other publishers weary, even though there was nothing wrong with the games themselves. Well, maybe fuse, but that was more about it being generic and poorly marketed than the quality of the game build, which most critics agreed was somewhat inspired for the genre. Other than that, they have been doing alright on mobile with the games made by insomniac east. I'm not sure how their vr stuff is doing, but I hear good things about the game themsleves.
Good for them. The game was well made and very fun. I didnt like the stealth sections with Miles or MJ but the rest was great. Cant wait for a sequel. You can tell this team was full of devoted Spider-Man fans
I just finished it. Was ssooo awesome!!!
Because of kids.
Millions of adults buy and play games just like me, its not just because of kids.
At this rate it’s not surprising.
I wouldn't be surprised, they game is incredible and selling like crazy!
Sony brings out the best in insomniac, they work like peanut butter and jelly I dont know why they dont make it official
N4G is a community of gamers posting and discussing the latest game news. It’s part of NewsBoiler, a network of social news sites covering today’s pop culture.