Electronic Arts, the publisher behind the 2017 game Star Wars Battlefront II has claimed that the controversy surrounding the game has changed how the company will design and release games in the future.
its not rocket science to be consumer-friendly... they are really struggling with that concept.
For EA it's like rocket science
Well I'd say you didn't change in the correct direction with what they have done to Battlefield, that's two strikes in a row.
For EA it's a caveman problem solving on rock and fire,
I think EA will just figure out a sneakier a way to get the money they want. The genuine concept of creating a good game selling it for a certain amount of money and just allowing the Merit of excellent development drive the sales is so far in the past
For them it is comparable to rocket surgery or brain science...
Greed pure and simple they go after money time and time again they don’t care all that much if people buy it in theirs droves regardless
Greed always lead down to a downfall they may make good money that way for years, but one day when least expected they will fall big time. examples of this can be seen with game stop, Kodak, blockbusters and many more companies like these just want to profit without being innovative usually it doesn't work out forever.
Who says they intend to become more consumer friendly. A change for ea is then trying to find ways to do all this stuff without the backlash
Exactly plus once they make so much money they pretty much unstopable
Well it gets tougher when you factor in also having to keep the shareholders and business partners happy as well. Sadly, they fumbled real hard on that one with SWBF2
The problem is that unlike other companies, they try and walk the fine line b/w profit and and the boundaries of what customers will accept before hurting sales. The point they miss is that the industry environment is ever changing, and often you NEED the good will of consumers while you shift strategy or attempt to enact change. Right now they have NO good will, and it has come at a time in which competition is at an all time high, gaming is changing platforms in droves, and AAA games are extending value in an attempt to hold gamers attention for longer periods of time. Add this to the fact that some of their IPs have become old hat. IE. Why wouldn’t DICE make BF3? It’s a great camapaign with n amazing and hilarious story and characters, open world player and vehicle gameplay, and change things up?
Funny, Battlefield Royale shows otherwise...
I'm not sure I get what you mean? How is Battlefield Royale proving this statement wrong comparing it to BF2 and how they learned from that debacle?
Because in both scenarios they treated the gamers like crap. BF2, they treated our time and money like garbage. BFV they treated our opinions and concerns like garbage. They learned the wrong lesson, they learned that they make bad games, They didnt learn that they still have a bad customer care issue. They havent learned how to interact with the people they actually want to buy their games. In fact they told us not to buy them. Meaning they didnt really learn that the biggest lesson is to treat the customers time, money, and opinions with respect. That is how you build a good and healthy following. Which EA doesnt have outside of sports games anymore. Before anyone starts obviously I am not talking about extremes here. For instance they dont need to worry about the opinion of a person who threatens them, but that is the extreme and that is not what I am talking about.
please do not be so naive, please
I'm not sure how BFV having battle Royale is a bad thing. A game that's always had giant maps and large player counts seems like a good opportunity to introduce a popular mode that requires giant maps and large player counts. I'm interested in it. So who's opinions on an unreleased game are they not listening to?
@Gh05t So them telling people who are upset about having women and mechanical arms in WW2 to not buy the game if they're upset is bad customer care? They can't please everyone. And honestly if that is your main reason to not buy the game then you probably need to grow up. If you don't like the game, don't buy it. I didn't like a lot of the changes Cory Balrog made to God of War, but am I complaining that they didn't listen to my opinion? BF2 was bad because they shoved a horrible money grubbing progression system in the game. I'm not seeing that with BFV... the most hate I see if from people upset there is a woman with a mechanical arm in the game and that they're adding an additional MP mode to the game that is completely optional. it's not like they are taking out the SP mode or anything else in favor of BR like CoD is doing...
@Jinger I think you're missing the key point here. You might not have a problem with whole woman with a prosthetic arm issue, to be honest I thought it was over-the-top but nothing to fuss too much over; however, when you generalize an entire group of people complaining for a variety of reasons (some of which are valid) as bigots and how you'd rather them not buy your game, you end up losing a lot of respect from gamers. Not just those they criticized, but as a community as a whole since in many gamers' eyes it looks like the big guys picking on the little guys. The same thing happened with DMC. The simple issue of hair color became a huge controversy, not because the developers refused to listen, but because they threw a criticism from the actual fans back into their faces and flaunted it with a "holier than thou" attitude. Not listening to your fans is one thing, and can be productive when you're trying to revitalize a series or introduce others to a long standing series. But one thing EA has had to learn the hard way is that the gaming community is a pretty tight knit group who really speak up against things they disagree with. While I agree that some criticisms can be overblown, and some fans can go overboard, they need to remember and start taking the game as seriously as the people they're making it for. Otherwise, if developers are going to just look at their audience as children and the games they're making as nothing more than this year's hot toy, then this isn't the industry they should be in. Gamers take gaming seriously, and looking at the industry as a whole, it's a serious business that rewards those who respect and treat criticisms and communities maturely.
@ Jinger WTF? People don't like EA for obvious reasons they are greedy, and really don't care about how good their games as long as they are profitable. It's not just about Battlefield they take good studios and break them FIFA and Madden all but monopolized both sports categories and stifled the competition EA talks a good talk but their actions and history say otherwise.
For some reason I don't believe in EA's statement. Multiple rushed games, overpriced season passes, super saiyan level microtransactions. EA is stuck in a cycle, they screw up then "apologize" then screw up again.
Haven't they given most of Battlefield 1's season pass content away for free? I'm pretty sure I got the complete edition with all DLC for under $30 over a year ago.
Yeah, all DLC packs for BF1 have been free at one point or another. But if you didn't add it to your library at the time it was free you would have to buy it.
Time for EA to figure out another way for ripping off gamers.
"Multiple rushed games" - unlike COD BFV had a 2 year dev cycle with multiple studios "Overpriced season passes" - eliminated in BFV. Free map packs now. "SS level microtransactions" - pay to win removed from BFV, cosmetic only Increased content - Multiplayer, Singleplayer, and BR. Doesn't look like the are screwing up again to me.
And ea thanks you for not being aware of their games as a whole. They want more people just like you to buy their games. The fact you only mention bfv shows your ignorance about the company. They have a long and ongoing history of terrible business practices. So what if they did right with bfv, they're still doing the same bs with every current sports game.
EA it's almost impossible to believe u at this point.
I believe it when I see it...
See what? EA caving to overblown controversy? They literally do this all of the time. They have been trying to get out of the “worst company ever” award for years.
As you say, for years the TRIED to change but always fuck up anyway , hence the "I believe it when I see it..." I'm still waiting for them to ACTUALLY change for real !! ;)
I found them, the EA worker.
@the saint Being clever isn’t your strong suit, leave your generic one liners at the door when you leave. Try harder.
Oh well yeah you will be waiting. They will continue to virtue signal all day long. You won’t have to wait long to see that.
They still support looxbox in Fifa games though. So I would never believe a word from their mouth. They are one of the worst companies in the world.
From the article “We learned a lot from Star Wars: Battlefront,” Bilbey said in an interview with gamesindustry.biz. Yeah right. Whenever I here EA say those words I just think, yeah you learned that way over screwing your consumer's like that didn't work out. So let's try something different next time. Whilststull raking a fortune in and offering to pay off your exes a hefty sum of a good few million $. EA have lost all credibility now.
Well BF5 is already dropping their battle pass and all that which is a good start. But EA always apologises and then comes back 10 fold with something even more devious
Why add "claim"? They already showed this by the changes they did in that particular game and with the announcements they made with Anthem and BFV.
it's always the same with these guys. wait until they take advantage of next money making scheme, then following fallout with consumers, we've learned, rinse and repeat
with BF2 They have learned (in theory) how to be consumer friendly, now with BFV they will also learn how to stop putting "politics" in their games.
Pffff, yeah right.
Easy, Look at the original Battlefront games, look at that canceled Battlefront 3 game from Free Radical Design: Make YOUR game more of what they offered in those designs (NOT LESS.... doy) As it stands, your game: Broken offline-components (starfighter onslaught) No vehicles, excluding starfighters, in offline, WTF?! Fewer, um, everything!!! Un-engaging and almost unnecessary single player campaign... LET PLAYERS ENGAGE in all-out intergalactic battles scenarios against AI for goodness sake! IT WAS EPIC! Let them forge their own stories.
and yet here we are with BFV O.o sigh
You talked the talk now walk the walk EA. I refuse to buy EA games.
“EA Claims Star Wars Battlefront II Controversy Will Change How They Make Games” What a load of BS....for you idiots to change your ways you need to go close to bankruptcy to learn They’ve said the same thing or close similar to what they’ve just said in recent years.... so F***k NO.... you won’t learn.... At this point they need to die no matter the consequence...
I don't think it was controversy as much as "lost their asses in profits"
Trying to crawl back like an abusive spouse...
Still haven't played 1 or 2.
The game was trash as are most EA games.
And the inevitable BFV bombing
EA is surely getting a lot of love.
100% Lie EA Sports games push for Ultimate Team/Pay to Win Microtransactions, they make almost a billion on a single franchise annually yet can barely implement basic features in franchise or improve anything outside of their recycled Ultimate Team Modes They side with the ESRB/influence them that loot boxes aren't gambling. They implement slot machines into NFS and whatever other game I don't play because of this They hire people that target weak minded/addictive personalities to implement features into games to get them hooked on microtransactions. EA shifted top tier games from pc into microtransaction heavy pos mobile games. EA pushes for games as a service, that is cancer and that is also why I don't support MS.
Always good to see how enthusiastic gamers are about hating something. Worst company in the world. They should go out of business. Etc, etc.
Who would have thought a few video games could destroy so many lives. Over reacting much? Lol.
And its changed how we buy them.
Believe it when I see it.
It would have been better if it had have changed the executives within the company.
Bull to the s***.
In other words Cryptocurrency
In other words: they’ll just be sneakier about their implementation of MTs/loot boxes.
I'll believe it when I see it.
lol, " design and release games " that's open to a very wide interpretation.
We need a list of all the concerns that we have with EA business practices. I want to make sure that RA gets it. Be nice if there was a Developer Sins video similar to what CinemaSins does.
Hopefully. I been disliking EA ever since they started their evil practices when they made the fifa games into a nightmare. Please everyone stop buying season passes!
right... give me sequel to Dante's Inferno if you are serious about that... or, revive Visceral's Star Wars game with Hennig back...
It has sure changed how customers view EA games aside from sports. Look at B5 numbers. I just think no one trusts them anymore.
i believe it when i see it
I get it more microtransactions and closer of great studios
EA is the Hillary Clinton of video games.