Apple's Steve Jobs calls Blu-ray "a bag of hurt"

Straight from El Jobso's mouth at today's notebook keynote: "Blu-ray is just a bag of hurt. It's great to watch the movies, but the licensing of the tech is so complex, we're waiting till things settle down and Blu-ray takes off in the marketplace."

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For your company that pushes the digital download format :)

Sir_Ken_Kutaragi3752d ago

Or i'll have to call you 'Steve'Blow'Jobs'!!! ;-D

sunnygrg3752d ago

The bluray boat has already taken off, Steve. Sales are rising, and in some instances, it has beaten its Standard Def sister (Incredible Hulk, 300?). LOTR and Dark Knight hasnt even been released yet. Now is the perfect time to jump onboard.

JasonPC360PS3Wii3752d ago

Sony vs Apple and Microsoft, Sony will be beat down like a retarded blind boxer with a hearing problem.

dukadork3752d ago

Sony & bluray are doing just fine,
both bluray & PS3 sales surpass DVD & PS2 corresponding sales.

it's cute to see xb!tches worried like that :)
what about those TooHuman sales?

JasonPC360PS3Wii3752d ago (Edited 3752d ago )

link that or crawl back under your rock before the sun sets your skin on fire do to living in a cave.

Pain3751d ago (Edited 3751d ago )

Crap follows.

just kill your self already.

APPLE/SONY>>>>> ; Copy Machine a.k.a Microsoft

dukadork3751d ago

Ps3 is just a little behind PS2 but still, ahead of 360... XDDDD
and that's pre LBP, pre R2, pre KZ2, pre all JRPGs, pre Home, pre GT5...

I accept your apologies, now asta la vista baby, I've got some games to play! :)

JasonPC360PS3Wii3751d ago

Awww poor guy, went to look for those fanboy links just to come back and be wrong. PS2 sold 16 million its 2nd year and 18 million it's 3rd <--- that is pure fact, now stop lieing to yourself.

dukadork3751d ago

vgcharts is well known for its pro sony bias: lololol
you xb!tches are fonny!


+ Show (6) more repliesLast reply 3751d ago
DavidMacDougall3752d ago

Bag of hurt all over his candy ass

Nineball21123752d ago

Okay, now that was funny, I don't care who you are.

PirateThom3752d ago

Funny enough, Apple are a board member of the BDA.

Sony Rep3752d ago

lol. Sony runs that sh!t!

Apple can't even license blu-ray. lol

Mr PS33752d ago

Your wife is a Bag of Hurt

S3NTRY3752d ago

What Jobs is saying is that Blu-Ray is great and all, as they already support it in some of their Macs, but it is a 'bag of hurt' for them, due to the licensing complexity and whatnot. Basically he is saying its good and convenient to have but too hard for them to implement into their laptops just yet.

Don't be such a fanboy..

TheTimeDoctor3752d ago (Edited 3752d ago )

he's right, but not for the reason he states. its not practical to have a blueray drive in a laptop for the simple reason it requires a lot of power. Stevie boy still sucks a fat one though.

wetowel3752d ago

Steve Jobs is just another person trying to downplay blu-ray to further with digital distribution.

Marceles3752d ago

Yeah..Apple TV is WAY better

/end sarcasm

nbsmatambo3752d ago (Edited 3752d ago )

by a "bag of hurt" he meant that its complicated to get the licenses...if u read on you would have caught that =p

within that story is wat he said in full, and while u r at it approve it =D

rroded3752d ago

we just won a new dell laptop w/br and it works great batterie lifes about the same as our non b/r toshiba laptop. Looks great using the hdmi out...

kratos-i-am3752d ago

Don't like to pay royalties apple? lol they are acting like MS! Swallow your pride and just bite the bullet for G** Sake!
Remember how long it took for you guys to stop designing your own computer archetecture? Eventually you guys did and started incorporating Intel chips! That wasn't so bad now was it?

deeznuts3751d ago

Companies less profitable, with less clout, and smaller size, are able to put bluray drives in their machines just fine.

He's just angling for some concessions. You telling me Acer can do it, but Apple can't?

nairdAdrian3751d ago (Edited 3751d ago )

Your first sentence is the answer to your second sentence.

Those companies are less profitable for a reason.

dantesparda3751d ago

"Steve Jobs is just another person trying to downplay blu-ray to further with digital distribution."


If you read the whole piece, wou will see that all he's really trying to do is put down Bluray to put up his own ITunes. Its a biased opinion, just like he is trying to sell his own display standard over HDMI

DaTruth3751d ago

Right now I'm waiting for the pain update to download, it's only 325MB and it's taking forever and it looks like I won't even get to play it tonight. I have hi-speed too. Digital downloads is a distant future...

Death3751d ago

I have no idea why downloads to the PS3 take forever, but it isn't the internets fault. My Pain update took forever too. It's so bizarre how PS3 downloads take so much longer than Xbox 360 downloads. Something Sony does makes it so downloads crawl at a snails pace.

To the rest of you with reading comprehension issues, Mr. Jobs is praising Blu-Ray, he is just pointing out it is still difficult to license for now so they are waiting until it is more common place and easier to do.


AAACE53751d ago (Edited 3751d ago )

Looks like King of sticks rides the short bus to school! Read before you comment little buddy!

Blu-ray will get it's major boost when HDTV's are very cheap and the cost of the players and movies are lower. Regular DVD's didn't get the boost they needed until this same criteria was met, and I assume the same applies to this situation. Only difference is, now people will have to upgrade their TV's to notice the true brilliance that resides in the blu-ray format.

Bestbuy is doing an exceptional job of pointing out what blu-ray offers over regular DVD, and other stores are copying their example. But like everything else in this economy... Price is everything! People want these flashy new gadgets, but don't want to take the risk at this point in time until they see how things change.


bluray has been taking over for a while now.
Tvs are gonna start coming out with built in bluray players soon.

+ Show (11) more repliesLast reply 3751d ago