May: Electronic Arts Inc. was founded and incorporated by Trip Hawkins on May 28, 1982, and is the second largest gaming company in America and Europe by revenue and market strategy. EA is now publishing under household label names which includes but not limited to Madden NFL, FIFA, and EA Sports. In the beginning, they started with a vision to support distinguished smaller studios responsible for its games. Promote programmers and designers and develop in-house gaming as early as the 1990s. EA grew to be one of the juggernauts of the gaming industry by the acquisition of several successful publishers. A dream comes true for these promising studios that may change gaming history. But the truth of the matter is, EA just shows these potentials that they may have the cake but can’t eat it too.