Electronic Arts CFO responds to Battlefront II controversy ... again

Following the massive community backlash against Electronic Art’s ‘microtransaction-based revenue model’ for its release of Star Wars: Battlefront II, the company CFO, Blake Jorgensen, has responded once again to the outcry and the resulting decision by EA to turn off all microtransactions just a few days before the game’s release.

[-Foxtrot]

"If we’re not learning, the means we’re failing in some way and we’re constantly trying to watch what people do and how they play and listen to them to decide what’s the best way to build great games"

First of all you never learn which means you guys are always failing...and it shows

Secondly your games are not always great...they start out great then you ruin them by getting greedy which contradicts your first point because if you had really learnt you would learn not to let greed ruin a game franchise BUT you do.

So yeah...bullshit, bullshit everywhere.

[RealOldGamer]

Pretty much. Le sigh....

[GrubsterBeater]

*tips fedora*

[UltraNova]

EA: Damn where's Phil we you need one...

[Solo_88]

Agreed. They cancel Viseral's single player Star Wars game because "people don't want to play linear or single player games anymore" but never cancelled A Way Out. That game looks like straight up garbage. Graphics look like they're a first release game on last gen and looks boring as all get out.

[XiNatsuDragnel]

BS BS everywhere oh what fun is to ride on that garbage train yeah

[SegaGamer]

This is EA's idea of learning, they get rid of one anti consumer practice and replace it with another one.......

They deceive their audience all of the time.

[EatCrow]

You forgot to add that the replacement is usually a greater anti consumer practice.

Theyre definitely getting better and better everyday at pissing us off.

[strayanalog]

Now this is just becoming a joke. This is starting to feel like they don't want the controversy to die because of the free publicity.

"If we’re not learning, the means we’re failing in some way and we’re constantly trying to watch what people do and how they play and listen to them to decide what’s the best way to build great games."

You know if the above were true... never mind. This is way too easy. Get bent, EA.

[MunchMiller00]

Blake. You need to open a nice tall can of STFU already. You're digging your grave with your tongue man.

[Doomster1971]

Does anyone remember when EA was actually a good gaming company? Most probably don't. I remember them being good, before Trip Hawkins left for 3DO in 1994. EA has never been the same since. He founded EA. I wander what he thinks of the company (he created) now.

[Sgt_Slaughter]

I loved 90's/early 00's EA and EA Sports games, I just bought Beetle Adventure Racing the other day because it was such a fun racing title. If they would take off the money glasses they'd fix themselves a little but I think it's too late for that.

[Eulderink]

haha remember the slogan of EA sports when i played SSX:tricky.
It was: EA sports, it's in the game (or atleast i heard it like that). so ironic haha. Better make this f*ckin slogan your mantra again xD

[Phoenix76]

@Eulderink

It was EA BIG you was thinking of. Yeah I remember that game, more ssx 3 though. Also who remembers desert strike. Those were when EA was a good games publisher

[46player]

This game suxxxx! I canceled EA access because most of their games suck.

[PapaBop]

This Blake Jorgensen sure does love to open his mouth, when EA get voted (here is too hoping) worst company in America 2018 and the media outlets report it and quote the line "Uses predatory tactics to lure children into online gambling" as to one of the reasons why they won the award, I can't wait for his response.

[rainslacker]

He doesn't have much choice right now. When the stock goes down so much, so suddenly, he is the one responsible to try and restore the faith for investors.

He's the one who's head will be on the chopping block if EA feels they need a scape goat....even though he probably wasn't directly responsible for the implementation of any of this stuff in the game to begin with. He hasn't handled the situation very well though.

[Patricko]

Yep, the movie is coming, they will be saying bs all over the media to save some face and count on those sales. Hope people are not that blind and won't fall for that.

[cfc83]

On sale already

[jokerisalive]

Oh shut up Blake.....your words wreak of desperation and BS.

[King_Lothric]

I am glad Sony said NO to EA Access.

Casino Arts deserve that and more. Hope they get the Star Wars license revoked.

[Fantomex]

This. Seriously this.

[OffRoadKing]

Who said yes to it?

[ClanPsi1]

He's already failed. I hope he gets fired.

[DillyDilly]

Shut up EA

[glenn1979]

EA will crumble little by little, if they don't change (we all know they won't) there are fucked

[OffRoadKing]

Wait so they removed the microtransactions before the game ever even released and people still went bat crap crazy?

[Ristul]

The progression system is still centered around lootcrates.

[FreddyFazbear]

Yes whatever I say is the truth and truth hurts to you guys.

[AtomicGerbil]

There's still UFC3 and NFS Payback they're being quiet about, despite the same issues.

[RDF]

When the game trailer appeared on the Game Awards no one clapped.It was telling.

[HeroPsychoDreamer]

It's great seeing the EA stock plummet.

[AtomicGerbil]

If EA don't learn from this properly I'm sure they'd be one hell of a risk to the investors, and being the only people EA care about or genuinely listen to I'm going to assume the top brass haven't got an ounce of common sense between them.